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Full-Text Articles in Education

Impact Of Implicit Racial Bias On Students Of African Descent In Predominately White Institutions, Edwin Mathieu Jan 2024

Impact Of Implicit Racial Bias On Students Of African Descent In Predominately White Institutions, Edwin Mathieu

Theses and Dissertations

This study investigated how implicit racial bias influences the perceptions of students of African descent in predominately White colleges (PWIs) in the United States (U.S.). The theoretical framework for the study is critical race theory (CRT). CRT challenges racial indifference by exposing how racial advances often come at the cost of promoting or feeding into White self-interests (Patton et al., 2007). This non-experimental quantitative study examined how GPA, the number of credits earned, gender, race, and campus culture impact students of African descent’s perceptions of culturally implicit racial bias. It used Asian, Hispanic, and White students as a comparison group. …


Cracking The Code To Effective Marketing In Higher Education: A Case Study Of Recruitment And Retention Of First-Generation, Latinx Community College Students, Manuel L. Romero Jan 2022

Cracking The Code To Effective Marketing In Higher Education: A Case Study Of Recruitment And Retention Of First-Generation, Latinx Community College Students, Manuel L. Romero

Theses and Dissertations

Marketing strategy involves selecting a target market and determining the desired product positioning to attract the desired customers (Silk, 2006). Recently, community colleges have seen a decrease in student enrollment. In some cases, this was brought on by the COVID-19 pandemic; in other cases budget constraints have posed challenges to community colleges and their recruitment marketing efforts. Successful advertising involves a marketing strategy where the student is considered the customer (Guilbault, 2017) and creative “edvertising” (DiMartino & Jessen, 2018) campaigns entice students to select one college above other competitors. With a growing Latinx population in the United States, college recruitment …


Everyone A Mode, Everyone A Voice: Critical Pedagogy And Community College Student Perceptions Of Multimodal Practices Over Traditional Writing, Marina Delvecchio Jan 2022

Everyone A Mode, Everyone A Voice: Critical Pedagogy And Community College Student Perceptions Of Multimodal Practices Over Traditional Writing, Marina Delvecchio

Theses and Dissertations

Using a sequential explanatory mixed methods design, this study was designed to acquire quantitative and qualitative data that expose community college student perceptions on multimodal compositions compared to traditional writing practices. As traditional writing continues to be privileged in college writing classrooms, a critical pedagogy theoretical framework was used to frame the research to explore how this privilege affects the learning of marginalized students. Through the collection of survey data and interviews with students, this mixed methods study was designed to reveal how being assigned multimodal practices over traditional writing for low-stakes assignments improves the learning environments of students and …