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An Experimental Study On The Effects Of Exposure To Magazine Advertising On Children's Food Choices, Sandra C. Jones, Lisa K. Kervin
An Experimental Study On The Effects Of Exposure To Magazine Advertising On Children's Food Choices, Sandra C. Jones, Lisa K. Kervin
Faculty of Education - Papers (Archive)
Objective: The present study sought to determine the feasibility of an experimental research design to investigate the effects of exposure to magazine advertising on children’s food choices. Design: Children were randomized to read either a magazine with food advertisements or a magazine with no food advertisements. They then chose two food items from the intervention ‘store’ to eat after the session. Data were also collected on attitudes to advertising and snack food preferences. Finally, participants’ parents were provided with a self-completion survey on food choices and other variables (n 24). Setting: Three vacation care centres in regional New South Wales, …
Fast Food Loses Tick But Can The Heart Foundation Regain Its Credibility?, Sandra C. Jones
Fast Food Loses Tick But Can The Heart Foundation Regain Its Credibility?, Sandra C. Jones
Faculty of Social Sciences - Papers (Archive)
The Heart Foundation today announced plans to dump its tick from takeaway foods, citing unfair advantage for companies such as McDonalds over small takeaway outlets that can’t afford the accreditation fees. The tick will still be available to supermarket food manufacturers. So what does the tick actually mean? And does it improve consumer decisions? Professor Sandra Jones, the Director of the Centre for Health Initiatives at the University of Wollongong, explains: The Heart Foundation tick is perceived by consumers to mean a product is healthy. But it’s more complicated than that. The tick means a product is healthier than other …