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Student Mobility In Kenya’S Private Universities: An Assessment Of The Effect Of Universities’ Customer Care Services, Mercy Igoki, Tarsilla Kibaara, Paul Gichohi
Student Mobility In Kenya’S Private Universities: An Assessment Of The Effect Of Universities’ Customer Care Services, Mercy Igoki, Tarsilla Kibaara, Paul Gichohi
Institute for Educational Development, East Africa
The study sought to analyse the effect of customer care services on student mobility in private universities in Nairobi County, Kenya. The study employs a descriptive survey design targeting 26 registered private universities. A study sample of 180 private university students and 9 registrars was selected using multi-stage sampling whereby the private universities from Nairobi County, Kenya, were purposely selected. The universities were further sampled in stratus using stratified sampling. The registrars further applied random sampling to select the students who were interviewed. Data was collected using semi-structured interviews and survey questionnaires for registrars and students. Analysis was then done …