Open Access. Powered by Scholars. Published by Universities.®

Education Commons

Open Access. Powered by Scholars. Published by Universities.®

2019

University of Kentucky

Public Affairs, Public Policy and Public Administration

Higher education

Articles 1 - 2 of 2

Full-Text Articles in Education

Analyzing Public Relations As A Strategic Management Function At Sec Universities, Whitney Harder Jan 2019

Analyzing Public Relations As A Strategic Management Function At Sec Universities, Whitney Harder

MPA/MPP/MPFM Capstone Projects

A changing higher education landscape – rising costs, competition and skepticism – coupled with a changing media and communications landscape – a 24/7 news cycle with fewer local journalists, new technology and the expectation of instant and constant communication – have pushed universities to try to become more effective and efficient in telling their institutional stories to multiple stakeholder groups. Institutional leaders are concerned about how higher education and their institutions present public value and communicate their impact on both the students they graduate and their communities. But how are they using public relations and communications to deliver solutions for …


Tuition Revenue Distribution Models In Higher Education: An Exploration Of Alternative Tuition Funding Methods At The University Of Kentucky, Megan A. Bowles Jan 2019

Tuition Revenue Distribution Models In Higher Education: An Exploration Of Alternative Tuition Funding Methods At The University Of Kentucky, Megan A. Bowles

MPA/MPP/MPFM Capstone Projects

State appropriations for higher education have been volatile during the past decade. While some states have seen improvements in state appropriations since the last recession, other states have seen continued declines. For public colleges and universities facing these consistent decreases in appropriations they have had to develop alternative methods for revenue generation. One of the most common changes to a university’s revenue model is by increasing their tuition and fee rates. Public colleges and universities can increase their own tuition and fees, within the boundaries of state oversight boards like the Council on Postsecondary Education (CPE). This is a big …