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2015

Doctoral Dissertations and Projects

Higher Education

NCAA

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An Analysis Of The Financial Impact Of Changing Athletic Conference Affiliation Within The Ncaa, Christopher Parker Dec 2015

An Analysis Of The Financial Impact Of Changing Athletic Conference Affiliation Within The Ncaa, Christopher Parker

Doctoral Dissertations and Projects

The purpose of this causal comparative study was to provide Division I athletic programs with athletic and institutional fundraising insight when considering a change in athletic conference affiliation. The study provided descriptive data regarding athletic conference affiliation pre and post-conference change. The research evaluated if there was a significant increase in athletic and educational fundraising when changing athletic conferences. The quantitative study compared educational and athletic foundations’ IRS 990 forms for 15 NCAA Division 1 institutions that changed athletic conferences between 2012 and 2013. Data was analyzed using an ANOVA and t-tests from the institutions’ academic and athletic foundations. The …