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Full-Text Articles in Education

Hiring And Recruitment As Rhetorical Strategies: An Analysis Of The Way Businesses Approach Graduating University Students And Influence Their Choices, Sean D. Gibson Dec 2011

Hiring And Recruitment As Rhetorical Strategies: An Analysis Of The Way Businesses Approach Graduating University Students And Influence Their Choices, Sean D. Gibson

Communication Studies

To answer the question, which rhetorical strategies are most persuasive to university graduates regarding hiring and recruitment, I surveyed three classrooms with a questionnaire that gauged university graduates attraction to three different types of rhetorical strategies. The rhetoric came from three major businesses that recruit university graduates: College Works Painting, Peace Corps, and Hewlett Packard.

Each one of these businesses uses a different type of strategy to recruit university graduates. College Works Painting uses an Experience Illusion strategy based on the premise that the company will help train university graduates to become managers and leaders in business. Peace Corps’ uses …


Public Perception Study 2011: Mental Illness, Drug And Alcohol Abuse, Oscar T. Mcknight Oct 2011

Public Perception Study 2011: Mental Illness, Drug And Alcohol Abuse, Oscar T. Mcknight

Oscar T McKnight Ph.D.

This study examined the public perception of mental illness, drug and alcohol abuse. Field-interviews with participants occurred "on the street" with no difficulty. Participants offered ten general recommendations to professionals developing programs for mental illness, drug or alcohol abuse. The public stressed the professional responsibilities of physicians, pharmacists, counselors and teachers to prevent drug abuse.


Leaders Of Today Are Challenged By Generation X Workforce Retention, Joyce K. Kutin Sep 2011

Leaders Of Today Are Challenged By Generation X Workforce Retention, Joyce K. Kutin

Joyce K Kutin RN, MSN, MOL

Many organizations today are comprised of a culturally diverse workforce. In addition to organizational diversity related to gender, ethnicity, race, or religious beliefs, there are also four different generations working side by side. Today’s workforce includes the Silent Generation, the Baby Boomers, Generation X, and Generation Y. The Silent Generation is known for their lifestyle approach of consistency, uniformity, conformity, law and order, hard work and playing by the rules. Baby Boomers were the first generation to grow up with television; they were the first to have broad access to news, issues, advertising, and a variety of programming. Generation X …


Student Affairs Program Evaluation: A Factor Analytic Solution, Oscar T. Mcknight Jul 2011

Student Affairs Program Evaluation: A Factor Analytic Solution, Oscar T. Mcknight

Oscar T McKnight Ph.D.

This program and presentation addresses the use of factor analysis in program evaluation. Specific focus will highlight the development and selection of marker items. The goal is to label and interpret factors according to targeted questions of interest. Therefore, results are not only descriptive, but predictive - with practical application to student retention and satisfaction. Process is useful for benchmarking best practices; measuring student satisfaction and learning; tracking student participation; evaluating program results; determining future program or service needs; and, assessing effectiveness of delivered programs.


Cleveland Schools Social Skills Training Program Showing Positive Results, David Volosin, Oscar T. Mcknight, John Sikula Jun 2011

Cleveland Schools Social Skills Training Program Showing Positive Results, David Volosin, Oscar T. Mcknight, John Sikula

Oscar T McKnight Ph.D.

This article reports on research conducted in the Cleveland Metropolitan School District by the Society for Prevention of Violence (SPV). A total of 1500 students and 150 teachers participated in a social skills training program. Statistically significant positive results were found over the course of the 2009 - 2010 school year. A positive change in the school environment was documented via a thirty-five item learning survey. Because of the positive results, during the 2010 - 2011 school year, SPV's social skills training program is being implemented in all three Parma middle schools.


How Much Do U.S. University Students Know, And Want To Know, About Sustainability And Green Building? The Findings Of A Survey, And Possible Implications For General Elective Curriculum., Jeremy R. Farner Apr 2011

How Much Do U.S. University Students Know, And Want To Know, About Sustainability And Green Building? The Findings Of A Survey, And Possible Implications For General Elective Curriculum., Jeremy R. Farner

Purdue Polytechnic Masters Theses

Using the survey approach, this investigation examined the attitudes and interest of college students at two universities in different geographic locations within the United States. Approximately 24,000 students from all disciplines and majors at Weber State University (WSU) in Utah, and 4,000 at Purdue University in Indiana, were invited to participate in a study to determine current knowledge, familiarity, and interest in topics within the sustainability and Green Building educational arena. The goal of this study was to determine what students already know, would like to know, and how much interest there would be in developing …


2011 Ijbe Front Matter, Tamra Connor Apr 2011

2011 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


A Primer For Economic Development Directors And Other Social Entrepreneurs: Using 'Cash' As A Management Practice, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Melinda Belden Mar 2011

A Primer For Economic Development Directors And Other Social Entrepreneurs: Using 'Cash' As A Management Practice, Oscar T. Mcknight, Ronald Paugh, Aaron Mcknight, Melinda Belden

Oscar T McKnight Ph.D.

City and community oficials are responsible for developing and sustaining economic growth. This research focuses on Best Practices Cities - those with current and predicted economic growth above the national average - and the specific management practices that are responsible for such growth. The CASH model is presented to assist city planners and other social entrepreneurs in their economic development initiatives.


Strategic Marketing For Economic Development: A Comparative Study, Megan Polak, Oscar T. Mcknight, Ronald Paugh Feb 2011

Strategic Marketing For Economic Development: A Comparative Study, Megan Polak, Oscar T. Mcknight, Ronald Paugh

Oscar T McKnight Ph.D.

This study surveyed economic development directors from 118 cities from within the continental United States. The research concern was their strategic economic development plan. Electronic surveys asked participants to identify strategic components of their economic development plan; first, by intent of focus and second by rank-order. Designated areas of economic development included: Retail, Commercial, Residential or Industrial. In addition, the survey inquired as to their planned marketing communication channel and expected reach (i.e. footprint). Findings suggested that most cities were seeking to promote "all areas equally" - industrial development surfaced as the area of economic development listed with the highest …


The Synergizing Principles, Dave Robinson Dr. Jan 2011

The Synergizing Principles, Dave Robinson Dr.

Dave Robinson Dr.

No abstract provided.


The Wiki Way: Supporting Collaborative Learning For First Year Students, Kathleen Hughes Jan 2011

The Wiki Way: Supporting Collaborative Learning For First Year Students, Kathleen Hughes

Conference papers

Skills in working in teamwork are demanded from graduates, and these are ever more likely to be over the internet. Horizon (2011) calls for this need to be reflected in students’ project work. The use of Wikis has been posited as a tool for collaborative online knowledge creation, increasing engagement, and social constructivism (Wheeler and Wheeler, 2008). The use of wikis in student groups is still relatively new, however, and the need for deeper investigation of its role in supporting group collaboration has been identified in literature (Bruen et al, in Donnelly, Harvey and O’ Rourke, 2010).

This study utilised …