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1991

University of Richmond

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Full-Text Articles in Education

The Myth Of "Conventional Wisdom" On Changing Multiple-Choice Answers, Marshall A. Geiger Jan 1991

The Myth Of "Conventional Wisdom" On Changing Multiple-Choice Answers, Marshall A. Geiger

Accounting Faculty Publications

Business students are often warned not to change multiple-choice answers once an original selection has been made. This "conventional wisdom," that the first answer selected usually is the correct answer, is in contrast with the conclusions of research in the education and psychology fields. This study extends these earlier studies by using students in accounting principles I and principles II classes, and by examining whether the type of question (numeric or non-numeric) affects answer-changing behavior. On average, for every point lost roughly three points were gained by changing answers for both groups. Additionally, gender was found not to be a ...