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“Give Them A Firm Handshake, Look Them In The Eye, Try To Make A Connection”: Critical Graduate Perspectives On School Advancement Practices Of De Marillac Academy, Alicia M. Tapia
Doctoral Dissertations
This dissertation engages graduates of De Marillac Academy, a NativityMiguel school in San Francisco, in critical inquiry regarding school advancement practices. Graduates were asked how they participated in school advancement practices face-to-face with guests and donors, through media, on-campus and off-campus at their Annual Scholarship Benefit. Graduates engaged in photo and video elicitation interviews, in which photos and videos were used to spark commentary regarding their thoughts and experiences in advancement settings. As Catholic school educators, we are called to investigate the effects of a student’s formal and hidden curriculum in all aspects of their educational experience. This study found …
Factors And Characteristics Of Alumni Role Identity: Implications For Practice In Higher Education Fundraising And Alumni Relations, Jay Le Roux Dillon
Factors And Characteristics Of Alumni Role Identity: Implications For Practice In Higher Education Fundraising And Alumni Relations, Jay Le Roux Dillon
Doctoral Dissertations
Now more than ever, colleges and universities are relying on funds raised from alumni to support their operations. At the same time, the percentage of alumni donors is in decline and new research suggests that higher education fundraising strategies are overly reliant on alumni behaviors and demographics as predictors of giving. A 2011 study by McDearmon addressed this issue by establishing a psychometric measure of a graduate’s self-identification with his or her role as an alumnus/a, dubbed “alumni role identity.” Based in role identity theory (Stryker 1968, 1980; Callero, 1985), McDearmon’s research demonstrated that alumni role identity was associated positively …