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About Her Business: The Making Of The Black Female Entrepreneur, Selina Steward

Theses and Dissertations

This qualitative research explored the lived experiences of Black women in the United States who have managed to establish and sustain successful businesses. This research seeks to explore the vicissitudes and challenges of Black female entrepreneurship, as well as the strategies employed by Black women to achieve successful business ownership. The researcher interviewed 15 Black businesswomen with intimate knowledge of the phenomenon of interest using a purposive sample technique. Employing a phenomenological approach and semi-structured interview questions, this study uncovered connections between previously identified challenges in the literature and recommendations for the next generation of Black female entrepreneurs. Learning from …