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Why Nebraska? An Analysis Of Unl's International Student Recruitment Touchpoints And Messages As Compared To Student Outcomes, Carolyn Willis
Why Nebraska? An Analysis Of Unl's International Student Recruitment Touchpoints And Messages As Compared To Student Outcomes, Carolyn Willis
Honors Theses
With decreasing budgets and increasing political tensions, universities in the United States are embracing broader and more creative efforts to reach prospective international students. For such universities, international students are a lucrative recruitment population because they bolster enrollment numbers and tuition revenue while diversifying student bodies. Previous studies have shown that much university marketing to international students is deficient and of little use in helping prospective students make informed decisions (Baldwin & James, 2000), yet information search is a key element of buyer decision models (Beatty & Smith, 1987) as students evaluate educational options. This study sought to see, then, …
The Use Of Zingari/Nomadi/Rom In Italian Crime Discourse, Theresa Catalano
The Use Of Zingari/Nomadi/Rom In Italian Crime Discourse, Theresa Catalano
Department of Teaching, Learning, and Teacher Education: Faculty Publications
This study examines the use of the metonymies zingari/nomadi/rom [Gypsies/Nomads/Roma] in Italian media discourse, in order to critically reflect on their relation to the perception of Roma. The author analyses the frequency of these terms in general discourse and crime discourse, as well as the way they are used in context. The findings reveal that nomadi and rom are used to directly and indirectly index Roma, and have a significant impact on their ethnicization and criminalization. In addition, the episodic framing of crime events, combined with the use of these metonymies, erases the Italian government’s responsibility for the conditions of …