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Talking About Food And Nutrition: Australian Women's Magazines, Danielle Mcvie, Heather Yeatman, Sandra C. Jones
Talking About Food And Nutrition: Australian Women's Magazines, Danielle Mcvie, Heather Yeatman, Sandra C. Jones
Sandra Jones
Abstract presented at the Cultivating Appetites for Knowledge International Food Conference, May 30 - Jun 3 2007, Victoria, Canada
Eat, Drink And Gamble: Marketing Messages About 'Risky' Products In An Australian Major Sporting Series, Sophie Lindsay, Samantha Thomas, Sophie Lewis, Kate Westberg, Rob Moodie, Sandra C. Jones
Eat, Drink And Gamble: Marketing Messages About 'Risky' Products In An Australian Major Sporting Series, Sophie Lindsay, Samantha Thomas, Sophie Lewis, Kate Westberg, Rob Moodie, Sandra C. Jones
Sandra Jones
Background To investigate the alcohol, gambling, and unhealthy food marketing strategies during a nationally televised, free to air, sporting series in Australia. Methods/approach Using the Australian National Rugby League 2012 State of Origin three-game series, we conducted a mixed methods content analysis of the frequency, duration, placement and content of advertising strategies, comparing these strategies both within and across the three games. Results There were a total of 4445 episodes (mean = 1481.67, SD = 336.58), and 233.23 minutes (mean = 77.74, SD = 7.31) of marketing for alcoholic beverages, gambling products and unhealthy foods and non-alcoholic beverages during the …
The Asthma Knowledge And Perceptions Of Older Australian Adults: Implications For Social Marketing Campaigns, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson
The Asthma Knowledge And Perceptions Of Older Australian Adults: Implications For Social Marketing Campaigns, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson
Sandra Jones
Objective: The purpose of this research is to gain an understanding of the asthma perceptions of older adults and identify gaps in their asthma knowledge. Methods: In regional New South Wales, Australia, a stratified, random sample of 4066 adults, aged 55 years and over, both with and without an asthma diagnosis, completed a survey based on the Health Belief Model about asthma knowledge and perceptions. Results: Almost half of the sample had experienced symptoms of breathlessness in the past four weeks. Breathlessness was a predictor of lower health ratings and poorer mood. Older adults reported low susceptibility to developing asthma. …