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Full-Text Articles in Education
First Generation And Non-First Generation Pre-College Students' Expectations And Perceptions About Attending College, Terence Hicks
First Generation And Non-First Generation Pre-College Students' Expectations And Perceptions About Attending College, Terence Hicks
Terence Hicks, Ph.D., Ed.D.
No abstract provided.
Increasing College Football Attendance: An Exploratory Study Of Fan Typology, Oscar T. Mcknight, Ronald Paugh, Jordan Mcknight, Wenhui Jin
Increasing College Football Attendance: An Exploratory Study Of Fan Typology, Oscar T. Mcknight, Ronald Paugh, Jordan Mcknight, Wenhui Jin
Oscar T McKnight Ph.D.
No sport enjoys more popularity in the USA than football. However, not every college can fill their stadium. This study examined spectator typology and college football attendance. Four typologies emerged as well as a chronology of expectations for game events. Presented is PUNT a sport marketing strategy to increase football game attendance.