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Method Or Madness? Inside The Usnwr College Rankings, Ronald G. Ehrenberg
Method Or Madness? Inside The Usnwr College Rankings, Ronald G. Ehrenberg
Ronald G. Ehrenberg
[Excerpt] U.S. News & World Report (USNWR) shook up the college guide industry when it began publishing its annual rankings of colleges in 1983. The summary of its annual rankings of colleges as undergraduate institutions that appear in a fall issue each year is by far the best selling issue of USNWR each year and, together with its more comprehensive annual America’s Best Colleges publication, it has become the “gold standard” of the college ranking business. USNWR’s rapid rise to the top derives from its rankings’ appearance of scientific objectivity (institutions are rated along various dimensions with explicit weights being …