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Four Research-Based Paradigms For Teaching Trust, Michele Williams
Four Research-Based Paradigms For Teaching Trust, Michele Williams
Michele Williams
With organizations and their executives frequently in the news for violating the trust of their customers and shareholders, business schools, whose students will become the executive decision makers in both local and global firms, have begun to require courses in business ethics. While ethics is a subject area that can be taught, instilling ethical behavior and trustworthiness may be more complicated. In this chapter, I introduce and describe the core characteristics of the four approaches to teaching trust: 1) the bounded rationality approach, 2) the behavioral approach, 3) the social construction approach and 4) the relational approach. Each approach focuses on …