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Journal of the Association for Communication Administration

Basic course

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Full-Text Articles in Education

An Explanation Of Course Flipping And Its Application To Basic Course Instruction, Mary Mino Jan 2014

An Explanation Of Course Flipping And Its Application To Basic Course Instruction, Mary Mino

Journal of the Association for Communication Administration

Flipping courses has become a topic of interest for communication instructors. This essay’s primary purpose is to assist communication educators and administrators in understanding course flipping as an instructional delivery approach. Course flipping, encouraging consistent active student learning during class sessions and appropriately using technology (or another means) to prepare students for these sessions, has most effectively accentuated instructional objectives. In fact, flipping the basic course has significantly increased students’ understanding of the relevance of the course and positively affected performance outcomes. In addition, to help instructors who want to employ this approach, a process in which they can engage …


Building Support For The Introductory Oral Communication Course: Strategies For Widespread And Enduring Support On Campus, Jon A. Hess Jan 2012

Building Support For The Introductory Oral Communication Course: Strategies For Widespread And Enduring Support On Campus, Jon A. Hess

Journal of the Association for Communication Administration

A strong introductory course is important for many communication departments, for the discipline, and for meeting our obligation to society. This paper utilizes the example of a recent curricular reform that threatened to eliminate a required oral communication course to reflect on strategies departments can use to build widespread and lasting support for the course. The paper reviews the events that led to the challenge and details the department’s response, which offers lessons that may be useful for other institutions. Four lessons include: tailoring the introductory course to the institution’s needs and mission, involvement in university work, making compelling use …