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An Experiment Analysis Of The Impact Of Advertising And Food Packaging On Women's Eating Behavior, Amy S. Collings

Master's Theses and Doctoral Dissertations

Obesity is considered a national epidemic and is associated with increased eating behavior and decreased physical activity. Research has demonstrated biological underpinnings, but the dramatic increase in prevalence rates in recent decades (Flegal et al., 2002) suggests that environmental influences also contribute (Hill et al., 2008). This led researchers to speculate about the impact of our purported “Toxic Environment,” in which high-calorie, energy-dense foods are readily available for consumption and technological advances have decreased physical activity (Wadden et al., 2002). Most of the literature examining the theory of the Toxic Environment is correlational in nature, limiting causal inference. A pilot …