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University Presidents And The Role Of Fundraising At Private Liberal Arts Universities, Greeley Robert Myers

Walden Dissertations and Doctoral Studies

In the last decade, private liberal arts universities have experienced financial difficulties requiring the need to raise private funds. The financial viability of these universities depends on the ability of university presidents to raise money; however, challenges remain to carry out this task. To increase fundraising effectiveness at the university being examined, this case study identified skills and practices of 10 university presidents who achieved fundraising success during their tenure, such as the completion of a capital campaign or the growth of the university's endowment. Transformational leadership style traits were considered to determine their alignment with the successful fundraising behaviors …