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University of Northern Iowa

Series

Graduate Research Papers

1997

Sociology

Media literacy--Study and teaching;

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Full-Text Articles in Education

Creating And Measuring Media Literacy : A Case Study, Darin M. Johnson Jan 1997

Creating And Measuring Media Literacy : A Case Study, Darin M. Johnson

Graduate Research Papers

Seven years later, I stood before high school students in Ames, Iowa, with the proposition that we study media as a collection of cultural artifacts. Behind many of our discussions was the assumption that media convey values and that these values influence our personal values. What was missing from my instruction was an organizational structure that would help students see the necessary patterns, methods and stereotypes in order to better comprehend the values in these messages.

After a summer of contemplation, I decided thematic instruction would most naturally allow us to examine important media while capstoning themes from the required …