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Full-Text Articles in Education
Building Authenticity In Social Media Tools To Recruit, Jean Sandlin, Edlyn V. Peña
Building Authenticity In Social Media Tools To Recruit, Jean Sandlin, Edlyn V. Peña
Edlyn V. Peña
An increasing number of institutions utilize social media tools, including studentwritten blogs, on their admission websites in an effort to enhance authenticity in their recruitment marketing materials. This study offers a framework for understanding what contributes to prospective college students’ perceptions of social media authenticity and how their perceptions shape expectations of the college experience. The results of the study are based on qualitative data comprising 16 in-depth interviews, 165 journal entries, and an eightmember focus group interview with college-bound students. Prospective college students perceived student-written blogs to be authentic when student bloggers disclosed personal details and feelings about campus …
Marginalization Of Published Scholarship On Students With Disabilities, Edlyn V. Peña
Marginalization Of Published Scholarship On Students With Disabilities, Edlyn V. Peña
Edlyn V. Peña
While numbers of students with disabilities continue to rise in postsecondary education, little is known about the extent to which the scholarship on this student population has kept pace. A critical content analysis was conducted to review articles on students with disabilities published in top-tier journals of higher education between 1990 and 2010. Topical and methodological trends and limitations were examined, revealing that the depth and breadth of research on students with disabilities is vastly limited in mainstream journals of higher education. Recommendations are made for future research to fill gaps in methodology and topic areas.