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Chulalongkorn University

Journal

2020

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A Needs Assessment Study In Developing Cultural Awareness Of Undergraduate Students, Panchalee Wiangying, Jaitip Na-Songkhla Oct 2020

A Needs Assessment Study In Developing Cultural Awareness Of Undergraduate Students, Panchalee Wiangying, Jaitip Na-Songkhla

Journal of Education Studies

This research aims to study the need to develop cultural awareness among undergraduate students in Thailand. The sample group comprised 400 undergraduate students under the Office of the Higher Education Commission (OHEC), Ministry of Education, Bangkok, who were recruited by the purposive sampling method. Applied tools used to collect data consisted of a questionnaire which elicited the students’ opinions about critical media literacy, multiculturism, virtual worlds and infographics of undergraduate students, and included a checklist of 45 items, rating scales and open-ended questions. Findings were presented as percentage, mean and standard deviations, and modified Priority Needs Index. The results show …