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Retention

Journal of Applied Sport Management

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The Retention Of Adult Sport Participants: The Challenge Of Player Ratings, Edward Horne, Matthew Brown Jan 2019

The Retention Of Adult Sport Participants: The Challenge Of Player Ratings, Edward Horne, Matthew Brown

Journal of Applied Sport Management

The current study investigates the retention of competitive tennis players in the United States Tennis Association’s (USTA’s) adult league system to answer the following questions: What factors do participants identify as impactful to their participation in adult league tennis? How do participants believe these factors impact their retention? Results suggest participants believe the current system fails to incentivize development as competitors fail to transition successfully to a higher rating and struggle socializing into a new team. Competitors therefore seek to cheat the system. The current study illustrates the importance for league policymakers to consider unintended consequences and provides recommendations. Subscribe …


Motivation, Satisfaction, And Retention Of Sport Management Student Volunteers, James E. Johnson, Chrysostomos Giannoulakis, Nathan Felver, Lawrence W. Judge, Pierce A. David, Beau F. Scott Jan 2017

Motivation, Satisfaction, And Retention Of Sport Management Student Volunteers, James E. Johnson, Chrysostomos Giannoulakis, Nathan Felver, Lawrence W. Judge, Pierce A. David, Beau F. Scott

Journal of Applied Sport Management

Sport management programs often partner with intercollegiate athletic departments or community sport organizations to provide student volunteers. Motivating, satisfying, and retaining the student population may constitute a challenge for academic program stakeholders. The purpose of this study was to examine the relationship between motivation, satisfaction, and retention of volunteers at undergraduate sport management programs. Three hundred and twenty-two undergraduate students from five Midwestern institutions completed a 46-item questionnaire assessing their volunteer motivation, satisfaction, and retention. Results indicated students were predominantly motivated to volunteer by Love of Sport and Career motivation factors. Career, Social, Understanding, and Enhancement motivations significantly aided in …