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Full-Text Articles in Education
Grounded Practical Theory To Improve Persistence-Retention Strategic Enrollment Management, Kenneth W. Borland Jr.
Grounded Practical Theory To Improve Persistence-Retention Strategic Enrollment Management, Kenneth W. Borland Jr.
Journal of Research, Assessment, and Practice in Higher Education
The author introduces grounded practical theory (GPT) as a useful research approach in the field of strategic enrollment management (SEM) and its focus on persistence-retention. The GPT approach is then illustrated by engaging sample voices of persistence-retention and SEM; scientific theory (the philosophical level) and normative theory (the technical level) as observed in the literature. The scientific theory voices and normative theory voices are then positioned in relation to voices of students and practitioners (observed respondents) who have identified real world persistence-retention and SEM problems. These problems suggest implications for reconstructing the relationship between persistence-retention and SEM philosophical, theoretical, and …
Examining Admission Policy Change At A Private, Tuition-Dependent, Baccalaureate Institution In An Urban Setting: A Qualitative Case Study, Christopher B. Gage
Examining Admission Policy Change At A Private, Tuition-Dependent, Baccalaureate Institution In An Urban Setting: A Qualitative Case Study, Christopher B. Gage
College of Education and Human Sciences: Dissertations, Theses, and Student Research
Higher education in America is resilient; in the face of seemingly insurmountable challenges, higher education manages to weather the storm of change, pressure, doubt, and criticism. Consider the following challenges: shifting demographics, escalating tuition, decreased state funding, retention and graduation rates, flat tuition revenue, competition for students, student preparedness, and student loan debt. Enrollment managers navigate these formidable impediments through innovative policy change, leadership and faithfulness to institutional mission (Eckel & Kezar, 2003b; Hector, 2016). Test-optional admission policies are changing the landscape of the enrollment management profession. Critics say some institutions adopt test-optional admissions to improve their national rankings by …