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Full-Text Articles in Education

Prevention Of Vaccine-Preventable Diseases Through Information And Education At The California Department Of Public Health, Vaisali M. Patel Dec 2014

Prevention Of Vaccine-Preventable Diseases Through Information And Education At The California Department Of Public Health, Vaisali M. Patel

Master's Projects and Capstones

Immunizations are one of the most important developments in the twentieth century towards the prevention of infectious diseases. Vaccinations against communicable diseases have helped reduce morbidity and mortality all over the world. Despite having numerous vaccines that protect individuals from serious and deadly diseases, vaccination rates in the United States remain at an all-time low. The Information and Education section of the Immunization Branch within the Division of Communicable Disease Control at the California Department of Public Health (CDPH) focuses on working with local health departments, primary care providers, immunization coalitions, and other statewide organizations to increase the rates of …


'Get Your Life Back': Process And Impact Evaluation Of An Asthma Social Marketing Campaign Targeting Older Adults, Uwana Evers, Sandra C. Jones, Donald C. Iverson, Peter Caputi Mar 2014

'Get Your Life Back': Process And Impact Evaluation Of An Asthma Social Marketing Campaign Targeting Older Adults, Uwana Evers, Sandra C. Jones, Donald C. Iverson, Peter Caputi

Sandra Jones

Background: Asthma in older adults is underdiagnosed and poorly self-managed. This population has little knowledge about the key symptoms, the prevalence among older adults, and the serious consequences of untreated asthma. The purpose of this study was to undertake a multifaceted evaluation of a social marketing campaign to increase asthma awareness among older adults in a regional Australian community. Methods: A cohort of older adults in an intervention region (n = 316) and a control region (n = 394) were surveyed immediately prior to and following the social marketing campaign. Campaign awareness, message recall, materials recognition, and actions taken as …


Promoting Asthma Awareness To Older Adults: Formative Research For A Social Marketing Campaign, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson Mar 2014

Promoting Asthma Awareness To Older Adults: Formative Research For A Social Marketing Campaign, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson

Sandra Jones

The limited existing research on the asthma perceptions of older adults suggests that this population perceives asthma to be a childhood disease and, therefore, believe that they are not susceptible to developing the condition as an adult. The asthma mortality rate is much higher for older adults than for children, and there is considerable negative impact on health-related quality of life. However, health promotion regarding asthma is rarely aimed at this population. To address this issue, social marketing campaign messages and materials about asthma were developed for an older adult population based on quantitative survey data. Through a series of …


Womenpowerconnect Newsletter, Professor Vibhuti Patel Feb 2014

Womenpowerconnect Newsletter, Professor Vibhuti Patel

Professor Vibhuti Patel

Dear Friends, It is once again time to reflect on WomenPowerConnect’s work and achievements over the last three months. WPC has continued to develop and expand its advocacy agenda and targeted concern for women on child marriage supported by Ford Foundation, Women’s land rights and property supported by Oxfam India, and Enhancing access of the Mobile population to HIV & AIDS services’ information & support in collaboration with Care India. The projects in hand are progressing well along with other activities. Many achievements have been made in advocacy and networking while many new highs have to be touched in the …


Developing A Whole-Of-Community Campaign Targeting Underage Drinking In A Pro-Drinking Culture, Sandra C. Jones, Kelly Lee Andrews Jan 2014

Developing A Whole-Of-Community Campaign Targeting Underage Drinking In A Pro-Drinking Culture, Sandra C. Jones, Kelly Lee Andrews

Faculty of Social Sciences - Papers (Archive)

Abstract presented at the 8th Annual National Conference on Health Communication, Marketing & Media, 19-21 August 2014, Atlanta, United States