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Full-Text Articles in Education
Understanding The Relationship Between Resources In Institutional Characteristics And Student Mobilization In Higher Education Institutions, Michael R. Carhart
Understanding The Relationship Between Resources In Institutional Characteristics And Student Mobilization In Higher Education Institutions, Michael R. Carhart
Seton Hall University Dissertations and Theses (ETDs)
In 2015, a national student organization called the Black Liberation Collective, composed of local student organizations at multiple institutions, initiated, led protests, and issued demands to institutions across the United States. The student organizations that mobilized occurred at institutions with more resources including higher endowments, tuition, and faculty wages. This study used cross-sectional data on 4-year public and private not-for-profit institutions from the Integrated Postsecondary Education Data System to investigate the institutional characteristics that predict student organizations that protested. Evidence indicates that institutions that are more selective and have larger enrollment sizes with higher percentages of undergraduate Black students and …
Digital Journalism Within The Framework Of Higher Education Public Relations: A Case Study And Manual For Creating Online Feature Stories To Engage Prospective Students, Hunter Desimone
Seton Hall University Dissertations and Theses (ETDs)
Higher education institutions (HEI) are facing increasing competition for student enrollment. Studies indicate that websites are now the main source of a prospective student’s information-gathering process, but little research has been done on how higher education institutions can operationalize their websites as functions of public relations to persuade prospective students to apply. This project investigates how concepts of digital journalism can be used to create online feature stories that engage prospective students. A case study was conducted that included an examination of digital journalism literature, an analysis of digital journalism and public relations textbooks, and a content analysis of college …