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University of Tennessee, Knoxville

2017

Audience communication

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Visual Rhetoric And Semiotics In Scenic Design: A Pedagogical Analysis, Chris Guzzardo May 2017

Visual Rhetoric And Semiotics In Scenic Design: A Pedagogical Analysis, Chris Guzzardo

Masters Theses

Scenic designers are professionals in theatre who design sets for the stage that communicate aspects of a performance, such as time of day, location, and era. Sets are supposed to lay a foundation to performances as they communicate information to audiences through visual design. Since visual rhetoric and semiotics play a big part in the successful completion of transmitting messages, knowledge of both concepts should be taught to scenic designers. This thesis provides a content analysis of ten popular books used by scenic designers and their respective education programs. The analysis provides a structured search for visual rhetoric and semiotic …