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Institutional Leadership That Disrupts: A Case Of The National Football League, Calvin Nite, Briton Hagan
Institutional Leadership That Disrupts: A Case Of The National Football League, Calvin Nite, Briton Hagan
Journal of Applied Sport Management
This research draws upon the concepts of institutional leadership to understand how institutional leaders may work to destabilize the contexts they are trying to maintain. We examined the discourse surrounding the recent controversies with the National Football League (NFL). Our findings suggest that the actions of NFL executives, including problematic decision-making and inconsistent practices, likely led to dissension among executives and an alienated workforce. We theorize that this could be destabilizing and lead to institutional disruption. The implications of this for theory and practice are discussed. Keywords: Institutional leadership, NFL, institutional disruption Subscribe to JASM
A Peer-Relative Perspective Of The Contract Year Phenomenon Using Bayesian Analysis, Anthony Koschmann
A Peer-Relative Perspective Of The Contract Year Phenomenon Using Bayesian Analysis, Anthony Koschmann
Journal of Applied Sport Management
This research examines the contract year phenomenon in a new context, by evaluating player performance relative to other players, rather than the same player over time. Since ordinary least-squares (OLS) methods assume independent observations, results may be biased as player performance is dependent on other players. As such, a Bayesian approach to allow for non-independence among player performance is used to evaluate players in contract years relative to their peers. Using novel performance data of National Football League (NFL) players and controlling for player salary, position, experience, and team effects, the results show that contract year players under-perform relative to …
Taking The Ballgame Out To The World: An Analysis Of The World Baseball Classic As A Global Branding Promotional Strategy For Major League Baseball, Benjamin D. Goss
Taking The Ballgame Out To The World: An Analysis Of The World Baseball Classic As A Global Branding Promotional Strategy For Major League Baseball, Benjamin D. Goss
Journal of Applied Sport Management
This paper analyzes the 2006 World Baseball Classic as a promotional strategy by Major League Baseball to further its global branding pursuits. The WBC is qualified as a global sport event that is a marketing function of MLB in its efforts to emerge as an international brand; elements of the WBC are examined in the context of a global brand strategy. WBC promotional execution elements are studied in light of dimensions upon which consumers evaluate global brands. Four customer segments targeted through the WBC are characterized before the paper examines future WBC marketing approaches in the context of cultural production.