Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 1 of 1
Full-Text Articles in Education
U.S. State Education Agencies’ Use Of Twitter: Mission Accomplished?, Yinying Wang
U.S. State Education Agencies’ Use Of Twitter: Mission Accomplished?, Yinying Wang
Educational Policy Studies Faculty Publications
This study examined how Twitter was used by all U.S. state education agencies (SEAs) for public engagement in education. Drawing on the ecological model of communication, this study analyzed the latest 71,913 tweets from 40 SEAs that had official Twitter accounts. The results of correlation analysis indicate no significant relationship between the SEAs’ presence on Twitter and the SEAs’ targeted Twitter users, denoting that the SEAs’ well-intentioned efforts in communicating with stakeholders and the public by using Twitter might fall short of the public’s preferable medium for receiving information. In addition, the results of content analysis suggest that the SEAs …