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Fashion Merchandising: An Augmented Reality, Naeha A. Sayed
Fashion Merchandising: An Augmented Reality, Naeha A. Sayed
Dissertations, Theses, and Capstone Projects
There is a continuous and constant transformation in the field of Augmented Reality (AR), both in the Retail, and the Manufacturing sector. It has started to influence everything from fashion runway shows to online shopping. Consumers dynamics have shifted in the fashion industry, the ways becoming more dominant than the old observant ones- the simple buying experience no longer satisfies them. Due to the emergence of the new digital platforms and technological enhancements, the consumers are looking for more- be it a more exciting buying experience or more user interaction or more enhanced products. This technological change starts with the …
Alternative Futures: The Creative Reconsideration Of Fashion Objects, Kathryn Roberts
Alternative Futures: The Creative Reconsideration Of Fashion Objects, Kathryn Roberts
Dissertations, Theses, and Capstone Projects
This project is the beginning of what I intend to be a larger, evolving work that seeks to marry the theoretical with the practical when considering fashion objects that have “served their purpose”. The object at the project’s focal point: a worn out pair of blue jeans. My particular focus on jeans is based on the fact that they, alongside the t-shirt, are one of the most ubiquitous and commonly owned pieces of clothing for people all over the world. This wardrobe staple transcends age, race, and class, as it occupies an iconic status that has made them invulnerable to …