Education Commons^™

2018 Fall Convocation Program, Morehead State University. Office Of Communications & Marketing.

Communications and Marketing Publications Archive

Fall convocation program held on August 8, 2018.

The Greatest Basketball Player Of All Time: Lebron Vs. Jordan, Austin Jacobson

Senior Honors Theses

LeBron James is one of the greatest athletes of this generation. I am seeking to determine what he needs to do to surpass Michael Jordan as the greatest of all time. Considering individual statistics, team success, and personal achievements as well as factors such as political and racial activism and involvement, media coverage (including social media), and generational difference, I am hoping to show what is left to accomplish for LeBron to reach and surpass Jordan.

Corporate Sponsorship And University Campuses: Determining The Effectiveness Of University Sponsorship Efforts At Pittsburg State University, Michaela Joines, Troy Comeau

Paper Presentations

A multi-phase study was completed to determine the effectiveness of corporate sponsorship efforts at Pittsburg State University. Pittsburg State engages in corporate sponsorship to partner with local and national companies, seeking to benefit both the university and its partners. The study sought to find factors that improve the effectiveness of such sponsorship efforts as determined by stakeholders’ ability to recall sponsors, differences in attitudes toward national sponsors versus local, and how brand attachment to the university or sponsoring brands effects their perception of the sponsorship alliance. Phase 1 included interviews with stakeholder groups (students, faculty/staff, alumni, and community members) and …

2018 Spring Convocation Program, Office Of Communications & Marketing, Morehead State University.

Communications and Marketing Publications Archive

Spring convocation program held on January 10, 2018.

Stonehill Alumni Magazine Winter/Spring 2018, Stonehill College Office Of Communications And Media Relations

Stonehill Alumni Magazine

This issue of the magazine includes the following features:

• Who But Leo Meehan? From early on, Leo J. Meehan ’75 had his sights set on sales, but he didn’t expect what would happen when he took a job with a “tiny” ofce supply company after he graduated. BY TRACEY PALMER
• The Unexpected Path Sometimes it’s the detours that make all the diference. Read fve stories of alumni who veered from a straight line to achieve personal fulfllment. BY MAURA KING SCULLY
• Design is Everywhere From cereal boxes to billboards to an app on your phone, design is all around. Our …