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Identifying Successful Business Strategies For Distance Learning, Christine Geith, Stephen Schiffman, Karen Vignare
Identifying Successful Business Strategies For Distance Learning, Christine Geith, Stephen Schiffman, Karen Vignare
Stephen Schiffman
Despite the rapid growth in the adoption of distance education, and asynchronous learning networks in particular, there is a dearth of detailed information on effective business models, business strategies and effective practices on which to build sustainable online education programs. What has been published on the business side of online education tends to focus on the costs and economic models, the growing for-profit sector, and new organizational approaches such as spin-offs and virtual university consortia. There are very few detailed, descriptive studies focused on the business models, strategies and effective practices of online education in U.S. degree-granting institutions.