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How To Effectively Reach Farmers And Assist Them In Reaching Their Precision Management Goals, Courtney Nelson Oct 2021

How To Effectively Reach Farmers And Assist Them In Reaching Their Precision Management Goals, Courtney Nelson

Honors Theses

Precision and digital agriculture have been popular buzz words floating around the last several years. These broad terms cover a plethora of topics including GPS ear tags for livestock, soil moisture probes, and aerial imagery. With such a wide number of technological advances at their fingertips, it can be overwhelming for farmers to know where to start.

A study conducted by Purdue University in 2019 took a deeper look at data and software usage across 800 farms larger than 1000 acres (DeLay et al, 2020). Their research revealed that over half of farmers who don’t use farm data or software …