Education Commons^™

Influencia Del Inbound Marketing En La Intención De Compra De Los Leads, Denise A. Soto, Allen Kevin Zapien

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

La llegada de la internet ha revolucionado la manera en que las empresas se comunican con los consumidores, así como también la forma en que ellos dialogan con la marca.

El inbound marketing es una metodología que combina técnicas no intrusivas de marketing para ofrecer valor con contenido de calidad, de manera que los consumidores se acerquen y se los pueda acompañar en su proceso de compra (Samsing, 2016). ¿Cómo esta estrategia puede ayudar en el reclutamiento de estudiantes?

Building Communication Plans For Online Student Service Beyond Course Interaction, Glynis M. Bradfield

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

How do we develop support for students at a distance comparable to service on a physical campus? Come to learn and share best practices in creating communication plans that consider the student’s journey from interest to applicant to admitted and enrolled student all the way to contributing alumnus.

Stories From The Field: Lessons From First Time Online Teachers, Shirley Freed, Kristi Kis, Joyce Susanne Virginia Irrgang, Klaus Irrgang, Tony Reeves

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

Teaching online for the first time is a unique experience! Hear stories from first time online teachers, with reflections, recommendations, and suggestions for administrators providing support and training for faculty.

Integrating The Scholarship Of Teaching, Learning And Assessment Into One Institution’S Homegrown Professional Learning Resources, Maria Northcote, Anthony Williams, Kevin Petrie, John Seddon, Sherene Hattingh

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

Many professional learning (PL) programs in universities aspire to support tertiary educators to perform duties associated with teaching, student learning and assessment. Additionally, because much of a university academic’s work is associated with conducting scholarly research and supervising students’ research, PL programs also need to provide support associated with supervision and research activities. Faced with these multiple PL demands, one small Australian higher education institution developed a suite of resources to support faculty teaching staff and researchers in their professional capacities using a heuristic (self-determined) approach to resource development. The content of the resources drew on the principles of the …

Importancia De La Tutoría Y El Diseño Instruccional En La Satisfacción Del Estudiante En Línea, Nancy Liliana Herrera, Dora Patricia Martínez, Caterina Evelin Pavoni

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

La matrícula en los cursos en línea está aumentando rápidamente, no obstante, aún siguen siendo altas las tasas de deserción. Algunas instituciones educativas están preocupadas por saber cómo alcanzar sus objetivos educativos y a la vez generar altos niveles de satisfacción en sus estudiantes en línea. Por esa razón toman en cuenta seriamente la opinión de los estudiantes y la tienen en consideración al preparar cursos con características definidas a fin de ofrecerles una experiencia educativa que resulte altamente positiva.

En este trabajo se presenta una revisión de la literatura donde se analizan distintas dimensiones que subyacen a la satisfacción …

Getting On The Online Education Train: The Journey Of A Small Higher Education Institution, Anthony Williams, Maria T. Northcote

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

Many universities have instituted professional learning centres that support academic teaching staff in their capacity to facilitate student-centred learning. Some of these centres also extend their reach to incorporate scholarship and research. This paper reports on one such case, in which a small higher education institution in Australia established what has become known as the Centre for Advancement of the Scholarship of Teaching and Learning (CASTL). From its inception, the CASTL’s intentions have been multi-dimensional, in that its programs, activities and resource development span the following areas of scholarship: 1) learning and teaching; 2) researcher education and support of postgraduate …

Advising Strategies That Increase Online And Post-Traditional Student Persistence, Glynis M. Bradfield

Adventist Online Learning Conference / Conferencia de Aprendizaje en Línea

Research indicates that a crucial factor to student persistence is the quality of student relationship with at least one person in the university community, often the academic advisor. Even though retention and persistence rates are consistently lower for online and non-traditional (or adult) students than traditional (young, on-campus) students, distance education continues to grow. This paper reviews research and one university’s journey to build capacity and quality of distance student services. Considering academic advisor evaluation survey results, online learning management and student information system quantitative data, along with distance degree student qualitative data, this paper shares mix methods action research …

Games=Fun=Learning?, Marsha Beal

Andrews University Teaching and Learning Conference

Games are not just for extracurricular activities with your friends. Games can be used effectively as a way to assist learners in better understanding the materials for a course. Games use a part of our brain that is known to help us remember key components of concepts and theories. Learners also get so caught up in the game that learning becomes fun and not just drudgery. Games in courses are effective at all levels of education and should not be limited.

The Relationship Between Successful Completion And Sequential Movement In Self-Paced Distance Courses, Janine Lim

School of Distance Education Faculty Publications

A course design question for self-paced courses includes whether or not technological measures should be used in course design to force students to follow the sequence intended by the course author. This study examined learner behavior to understand whether the sequence of student assignment submissions in a self-paced distance course is related to successful completion of the course. The study included 543 students in 89 different general education courses at a private university in the United States during a two year period. Results indicate that students who completed at least one assignment or exam out of the intended sequence of …

Curriculum Design And Language Learning: An Analysis Of English Textbooks In Brazil, Ellen Nogueira Rodrigues

Dissertations

Problem

The textbook is the most important resource for English as a Foreign Language (EFL) classrooms in Brazil, defining the course to be followed and the teaching and learning processes for language learning. Therefore, it is necessary to understand through an educational perspective the curriculum design employed in the textbook, and the language learning processes used based on the communicative approach, the current favorable approach to English teaching in Brazil. Textbooks writers typically indicate their alignment to the communicative framework. So the problem that exists is the lack of studies on the approaches and processes used in the construction of …

The Development Of An Instrument For K12 Coordinators Implementing Curriculum Videoconferencing And A Model To Predict Utilization Of Videoconferencing, Janine Monica Lim

Dissertations

Problem. The role of the coordinator and factors affecting their ability to support curriculum videoconferencing in relationship to the utilization of videoconferencing in the school have not been thoroughly studied. The focus of this study is the videoconference coordinatorand their influence on the utilization of videoconferencing.

Method. A measure of the usage of curriculum videoconferencing was developed and compared to a multidimensional conceptualization of factors influencing usage. The conceptualization included the development of a K12 Curriculum Videoconferencing Implementation Scale, as well as measures of educational service agency support, technical support, administrative support, and school and demographic variables. Multiple regression analysis …