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Undergraduate Admissions Decisions Of Selective Institutions: The Impact Of Social Media Information, Ashley Renea Allison
Undergraduate Admissions Decisions Of Selective Institutions: The Impact Of Social Media Information, Ashley Renea Allison
Doctoral Dissertations and Projects
This causal comparative study examines the impact of decisions made by college admissions personnel at colleges and universities ranked as Highly Competitive, Highly Competitive Plus, Most Competitive, Very Competitive, and Very Competitive Plus by Barron’s Profiles of American Colleges (2018). Admissions representatives were asked to evaluate social media content of hypothetical applicants to their institution then complete a trait inference task based on the Deese-Roediger-McDermott false recognition paradigm. A total of 413 institutions were invited to participate in the online activity to establish the effect of online impression formation by admissions personnel and its impact on admissions decisions. The survey …