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Full-Text Articles in Education

Social Media As A Tool To Effectively Communicate With Stakeholders: School Administrators And Superintendents' Perceptions, Steven Coleman Hampton May 2016

Social Media As A Tool To Effectively Communicate With Stakeholders: School Administrators And Superintendents' Perceptions, Steven Coleman Hampton

Dissertations

This quantitative research study analyzed the perceptions of school administrators on the effectiveness of using social media outlets to communicate with stakeholders. School administrators throughout the State of Mississippi completed an online survey developed by the researcher identifying the social media outlets they use to communicate with their stakeholders and the effectiveness of using social media outlets. Superintendents, Assistant Superintendents, Principals, Assistant Principals, and Public Relations Directors with various years of experience completed the survey. The study revealed there was a statistical significant difference between age groups of the school administrators with the concerns of using social media outlets as …


Curiosities: The Official Blog Of Sheridan, Sheridan College, Susan Atkinson, Richard Finch, Golnaz Golnaraghi, Carol Hill, Keiko Kataoka, Christine Szustaczek, Mark Mulloy, Jane Cockton, Stewart Dick, Erica Shaw Apr 2016

Curiosities: The Official Blog Of Sheridan, Sheridan College, Susan Atkinson, Richard Finch, Golnaz Golnaraghi, Carol Hill, Keiko Kataoka, Christine Szustaczek, Mark Mulloy, Jane Cockton, Stewart Dick, Erica Shaw

Communications and External Relations books

Welcome to the book edition of Curiosities - the official blog of Sheridan. The book is a curated collection of blog posts from curiositites.sheridancollege.ca, which show the vibrancy and energy at Sheridan. Here you'll find all things creative, intriguing and noteworthy. From the profound to the peculiar, the stories in this volume offer insight into different fields of study, explore the ways in which Sheridan contributes to the world, and spotlight the people who bring Sheridan to life. Feed your curiosity by visiting the blog regularly for the latest stories about Sheridan: curiositites.sheridancollege.ca


The Influence Of Social Media On International Students: Case Study Analysis Of International Students From Arabian Gulf, Faisal A. Almutairi Apr 2016

The Influence Of Social Media On International Students: Case Study Analysis Of International Students From Arabian Gulf, Faisal A. Almutairi

Graduate Theses & Dissertations

Social media is increasingly becoming an important tool mainly for communication. However, organizations and institutions are embracing the platforms for marketing. Educational institutions have not been left behind in this regard, with most leveraging these platforms to increase their numbers while mainly targeting international students. This dissertation thus delves into the influence of social media on international students. The focus is on the effectiveness and efficiency of social media in influencing international students’ decision-making during selection of their preferred educational institutions.


Washington State School District Superintendent Use Of Social Media For Public Relations And Communication, Jonathan R. Tienhaara Mar 2016

Washington State School District Superintendent Use Of Social Media For Public Relations And Communication, Jonathan R. Tienhaara

Education Dissertations

The purpose of this study was to determine usage and perception of superintendent participation in social media for the purposes of public relations and communication in the State of Washington. Tenets of Social-Customer Relationship Management (Social-CRM) were used as the theory to support how social media can be used to establish and enhance public relations with school district stakeholders. Washington’s (N = 295) school district superintendents were electronically surveyed to collect data on their use and perception of social media utilization for public relations and communication. The data were analyzed to determine how Washington superintendents use social media for …


Environmental Dynamics: A Compendium Of Rhetorical Application, Annalisa Perez Jan 2016

Environmental Dynamics: A Compendium Of Rhetorical Application, Annalisa Perez

Open Access Theses & Dissertations

Technology, albeit exceedingly useful, has exponentially exacerbated the communications dilemma between the technical and the non-technical. Additionally, based on a current new understanding of the term environmental, it can no longer be fully defined by terms such as air, water, waste, or purification. Rather, the meaning of environmental has been globally transformed in several ways. The term environmental is encompassing an expansion of understanding and is further defined with words such as essence, perception, rapport and multi-dimensional spaces. This work, Environmental Dynamics: A Compendium of Rhetorical Application (EDC), provides a framework where communication can be enhanced in areas where communication …


Viability Of Using Twitter To Support Peer Instruction In Teacher Education, Tian Luo, Danielle E. Dani, Li Cheng Jan 2016

Viability Of Using Twitter To Support Peer Instruction In Teacher Education, Tian Luo, Danielle E. Dani, Li Cheng

STEMPS Faculty Publications

This paper reports on a case study in which Twitter served as a backchannel to mediate and support the peer-teaching activity in a face-to-face teacher education course. Surveys and interviews were utilised to understand the effectiveness of the Twitter integration and students' perceived learning in a Twitter-supported peer teaching environment. Tweets were used to determine how preservice teachers used Twitter to support peer instruction. Most students were able to use the Twitter platform to produce and retrieve peer feedback, while some encountered technical difficulties. Our current analysis suggests the Twitter-based peer feedback was moderately successful in this peer teaching activity. …


Gaining S-T-E-A-M: A General Athletic Department Social Media Strategy, Brendan O'Hallarn, Craig A. Morehead, Shana L. Pribesh Jan 2016

Gaining S-T-E-A-M: A General Athletic Department Social Media Strategy, Brendan O'Hallarn, Craig A. Morehead, Shana L. Pribesh

Educational Foundations & Leadership Faculty Publications

In the 10 years since the invention of Facebook, social media sites have become an indispensable part of the marketing and communications strategy employed by a broad spectrum of organizations, including university athletic departments. While social media is almost universally used, a review of academic literature suggests the study of deployment of social media resources, and analysis of their effectiveness, is still very much in preliminary stages. Professional literature on social media use is out in front of peer-reviewed research. Therefore, we use Funk’s framework for social media practices as a point of departure, offering a social media strategy specifically …