Open Access. Powered by Scholars. Published by Universities.®

Education Commons

Open Access. Powered by Scholars. Published by Universities.®

Business

Kennesaw State University

Series

Business schools

Publication Year

Articles 1 - 2 of 2

Full-Text Articles in Education

Ethics, Corporate Social Responsibility, And Sustainability Education In Aacsb Undergraduate And Graduate Marketing Curricula: A Benchmark Study, Jeananne Nicholls, Joseph F. Hair, Charles B. Ragland, Kurt E. Schimmel Aug 2013

Ethics, Corporate Social Responsibility, And Sustainability Education In Aacsb Undergraduate And Graduate Marketing Curricula: A Benchmark Study, Jeananne Nicholls, Joseph F. Hair, Charles B. Ragland, Kurt E. Schimmel

Faculty and Research Publications

AACSB International advocates integration of ethics, corporate social responsibility, and sustainability in all business school disciplines. This study provides an overview of the implementation of these three topics in teaching initiatives and assessment in business schools accredited by AACSB International. Since no comprehensive studies have been conducted for the marketing area, the results provide benchmarks as well as thought-provoking material to initiate business school and marketing faculty discussions on integrating the three topics into their curricula.


Short-Term Study Abroad: An Exploratory View Of Business Student Outcomes, Susan Carley, Randy Stuart, M. P. Daily Apr 2011

Short-Term Study Abroad: An Exploratory View Of Business Student Outcomes, Susan Carley, Randy Stuart, M. P. Daily

Faculty and Research Publications

Acknowledging the importance of fostering global perspectives in students, business educators stress the role that international study plays in increasing interpersonal skills, and broadening knowledge of global business practices. Traditionally offered as semester- or year-long programs, today's programs are more often short-term in nature, raising questions about student outcomes of abbreviated tours. This longitudinal study of students who participated over a nine-year period examines the benefits and limitations of short-term tours. Results suggest that schools of business give careful consideration to desired student outcomes, learning objectives and how these might best be accomplished if delivered in a compressed time frame.