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The Role Of Agenda Melding In Measuring News Media Literacy, Christine Mcwhorter
The Role Of Agenda Melding In Measuring News Media Literacy, Christine Mcwhorter
Journal of Media Literacy Education
During the past few decades, educators, advocates and researchers have developed initiatives to increase news media literacy. Recent surveys indicate that audiences combine agendas from various media to suit their own needs through group discussion. This process is called “agenda melding.” Agenda melding includes the “need for orientation” function in a social context that acknowledges that the perceived importance of news issues changes in relation to their discussions with others. Using an online survey instrument with a sample of young adults, this study measures the level of news media literacy in young adults and examines the relationship between news media …
Evaluating Online Media Literacy In Higher Education: Validity And Reliability Of The Digital Online Media Literacy Assessment (Domla), Tom Hallaq
Journal of Media Literacy Education
While new technology continues to develop and become increasingly affordable, and students have increased access to digital media, one might wonder if requiring such technology in the classroom is akin to throwing the car keys to a teen-ager who has not completed a driver’s education course. The purpose of this study was to develop a valid and reliable quantitative survey providing accurate data about the digital online media literacy of university-level students in order to better understand how digital online media can and should be used within a teaching/learning environment at a university. This study identifies core constructs of media …