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Full-Text Articles in Operations and Supply Chain Management

Investigating The Effect Of Knowledge Of Environmental Implications On Generation Z Vehicle Choice In Last Mile Delivery Service, Mitchelle Atungulu May 2023

Investigating The Effect Of Knowledge Of Environmental Implications On Generation Z Vehicle Choice In Last Mile Delivery Service, Mitchelle Atungulu

Supply Chain Management Undergraduate Honors Theses

Consumer knowledge has a significant impact on consumer behavior and choice, where specific types of knowledge influences consumer shopping and purchasing decisions. As concerns about the environment and businesses operations’ effect on the environment grows, there has been various calls for facilitating increased consumer awareness on environmental issues; with the intent of this knowledge serving to influence consumer decision making in a manner that is viewed as favorable for environmental sustainability. With the substantial growth of ecommerce, one of the decisions that consumers more frequently make is that of delivery service choice as they make online purchase transactions. Various aspects …


Union Pacific Strategic Audit, Maureen O'Hara Apr 2023

Union Pacific Strategic Audit, Maureen O'Hara

Honors Theses

Union Pacific is the largest domestic railroad in the United States, responsible for nearly all of the rail-based shipping in the 23 states making up the Western two-thirds of the country. The company provides a crucial link in the global supply chain. By utilizing internal and external analysis tools, this report seeks to understand how Union Pacific’s business model and strategies have led them to create and sustain competitive advantages against other big competitors in the transportation industry. The analysis utilizes tools such as PESTLE, Porter’s Five Forces, and SWOT analyses. Following the application of the analysis, strategic recommendations are …