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Changing The Way Posts Operate, Jacob Johnsen
Changing The Way Posts Operate, Jacob Johnsen
Jacob Johnsen, MSc
The first part of the book describes how the market is changing and identifies some of the key factors influencing these changes; the second section then explores what kind of leadership is needed in this context, where collaboration is essential and no business stands by itself. Needless to say, posts do not just need to think differently but also to change the way that they operate, which is explored in the third section; the whole culture of the posts needs to change and that is not achieved easily or quickly, as can be seen in the fourth section. Section five …