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Business Law, Public Responsibility, and Ethics Commons

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2011

Commercial promise

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Full-Text Articles in Business Law, Public Responsibility, and Ethics

Unequal Promises, Aditi Bagchi Jan 2011

Unequal Promises, Aditi Bagchi

All Faculty Scholarship

This essay explores the nature and implications of a type of inequality that is widespread but largely ignored. Promises deliver important ethical value, and commercial promises, because they are our most common experience of promise with strangers, are of special value. But not all commercial promises generate that value equally. This paper makes the following claims: (1) while some retail promises are promises either to deliver a good or service, or to pay some compensation, other retail promises are simple promises to deliver a good or service; (2) retail promises in high-end markets are more likely to have the simple …