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Brand Valuation Of Intangible Assets: Hot Topics Of 2014, Scott D. Hakala
Brand Valuation Of Intangible Assets: Hot Topics Of 2014, Scott D. Hakala
Scott D Hakala
Outline of Topics and Points made during a Webinar on Brand Valuation. The discussion includes some comments on issues with brand valuation and the do's and don'ts for such valuation analyses.