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Full-Text Articles in Business Law, Public Responsibility, and Ethics
Female Career Progression & Maternity Leave: An Irish Exploration, Collette O'Connor, Angela Wright
Female Career Progression & Maternity Leave: An Irish Exploration, Collette O'Connor, Angela Wright
Dept. of Organisation & Professional Development Publications
The persistent existence of the 'gender pay gap' in organisations, and the lack of females at executive level position in Ireland due to motherhood is the context for this paper. In particular, this study seeks to investigate why women's careers are impacted by childbearing. The study investigates if there is a correlation between taking maternity leave, and women's career progression in the work place. The increasing length of maternity leave benefits and flexible work arrangements results in elongated absence of females from the workplace. This leads to stereotypical role emergence by both men and women. Women take on the main …
The Use Of Fear Appeals To Communicate Public Health Messages, Katie Mcsweeney, Simon Stephens
The Use Of Fear Appeals To Communicate Public Health Messages, Katie Mcsweeney, Simon Stephens
Irish Business Journal
This paper provides an insight into the use of fear appeals to communicate a public health message. A fear appeal is a means of persuasion that threatens the audience with a negative, physical, psychological, and/or social consequence that is likely to occur if they engage in a particular behaviour. This paper explores: the effectiveness of fear appeals; the impact gender and age have on the effectiveness of a fear appeals; and ethical concerns relating to fear appeal advertising. This study comprises a two stage data collection process: focus groups and depth interviews. Firstly, two focus groups were conducted. The participants …