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Business Law, Public Responsibility, and Ethics Commons™
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Full-Text Articles in Business Law, Public Responsibility, and Ethics
Cigarette Packaging In Ireland: The Plain Future, Maurice Murphy, Wesley Connolly Tong
Cigarette Packaging In Ireland: The Plain Future, Maurice Murphy, Wesley Connolly Tong
Dept. of Management & Enterprise Conference Material
No abstract provided.
Protecting Consumers From Themselves: Consumer Law And The Vulnerable Consumer, Neil M. Browne, Kerin B. Clapp, Nancy K. Kubasek, Lauren Biksacky
Protecting Consumers From Themselves: Consumer Law And The Vulnerable Consumer, Neil M. Browne, Kerin B. Clapp, Nancy K. Kubasek, Lauren Biksacky
Economics Faculty Publications
Attitudes toward consumer protection are shaped primarily by complex assumptions about human nature and its interaction with modern marketing. The dominant perspective governing American consumer law is individualism, a descriptive and frequently normative assumption that places watchdog responsibilities on the individual consumer. This perspective is described and analyzed through an examination of public policy arguments about (1) advertising that targets children, (2) restrictions on consumption of sugared beverages, and (3) creation of the Consumer Financial Protection Board. Individualism is then contrasted with the portrayal of consumers as vulnerable. Specifically, insights from behavioral economics and neuropsychology are used to gain a …
Case Study: Sexism In Advertising And Airlines, Tamilla Curtis, Anke Arnaud Ph.D., Blaise Waguespack
Case Study: Sexism In Advertising And Airlines, Tamilla Curtis, Anke Arnaud Ph.D., Blaise Waguespack
Publications
This case study outlines an ethical dilemma faced by a young female student who is planning to buy airline tickets. Her purchase decision is influenced by cost and advertising strategies. The case discusses advertising ethics, ethical moral philosophies, including teleology and deontology, and sexist advertising with examples from the airline industry. This case will be beneficial for marketing students to discuss the topic of advertising ethics, and for business students to discuss the topic of organizational ethics. Students enrolling in aviation related classes will also benefit from this case. The teaching notes for instructors are available upon request.