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Development

1969

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Retail Shopping Center Development In Logan, Utah, Russell F. Fjeldsted May 1969

Retail Shopping Center Development In Logan, Utah, Russell F. Fjeldsted

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

Two stores side by side have, under the free enterprise system, usually more than twice the business of a single store. Merchants of the world recognize the value of this cumulative pull; it is implicit in every Main Street, every Fifth Avenue, every crossroads store group.

In this paper, we are interested in shopping centers, which are compound of the department store, the rural general store, the downtown shopping block, and a traditional street market. This new type of store group will usually be under single ownership, a dominating fact which will show itself through a certain architectural unity which …