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Full-Text Articles in Business

China: The Next Big Market For Soft-Branded Hotels?, Elisa Ka-Yan Chan Jul 2022

China: The Next Big Market For Soft-Branded Hotels?, Elisa Ka-Yan Chan

Perspectives@SMU

A wave of deal-making in China’s hotel investment sector is expected to encourage more independent hotels to rebrand as chain affiliates


Linking Managerial Capital With Explorative Strategy And Growth In China, Stern Neill, Minhua Wu, Terry W. Noel Jun 2022

Linking Managerial Capital With Explorative Strategy And Growth In China, Stern Neill, Minhua Wu, Terry W. Noel

Marketing

Purpose This study aims to consider the effect of managerial capital (psychological, intellectual and social) on business strategy and growth. Per upper echelon theory, managerial capital enables high-level managers to drive firm performance in uniquely personal ways. The authors test the effects of managerial capital on a manager’s dominant regulatory focus (promotion and prevention balance) and whether having an explorative strategy mediates the relationship between dominant regulatory focus and the percentage of business unit growth expected from new lines of business.

Design/methodology/approach Survey data from a sample of 211 Chinese executives were used to assess measurement and test …


The Rise Of American Food In China, Shiyan Wang May 2022

The Rise Of American Food In China, Shiyan Wang

Master's Projects and Capstones

Over the years, American food has become more and more popular in China. Today, the Chinese are more open to trying new cuisines. To fully understand the forces that have catalyzed the growing presence of American foods in China, my research project demonstrates the complex web of factors that shape how American food businesses’ presence in China has changed over the last decade. Examining a diversity of sources, including existing trend data, my analysis focuses on the domestic and global factors that have facilitated the growing presence of American food restaurants in China. Using this research as a jumping off …