Business Commons^™

Recruitment Marketing: How Do Wellness And Work-Life Benefits Influence Employer Image Perceptions, Organizational Attraction, And Job Pursuit Intentions?, Amy Christine Pytlovany

Dissertations and Theses

A global talent shortage is motivating employers to change the way they approach recruitment. To stay competitive, business leaders are strategizing new ways to attract employees and market their organizations to prospective employees. This research examined the impact of work-life and wellness programs on employer image perceptions (instrumental, symbolic, and experiential) and recruitment outcomes (organizational attraction and job pursuit intentions). It integrated these literatures to inform evidence-based organizational decision-making.

Study materials were developed with pilot testing conducted using Amazon Mechanical Turk (MTurk). Pilot 1 (N = 40) assessed the value of 32 types of benefits across traditional (e.g., health …

B-Line Sustainable Urban Delivery: Can Last-Mile Bicycle Delivery Survive The E-Commerce Minefield?, Madeleine Pullman, Jacen Greene, Wanying Shi, Stephan Kaplan

Business Faculty Publications and Presentations

As the population of cities in the western United States continues to boom, the demand for retail and wholesale food has followed suit. To deal with the accompanying increase in traffic and congestion from population and business growth, the city of Portland planned to increase bikeways and reduce the use of single-occupant vehicles to less than 30% of total commuters by 2026. Despite efforts to decrease dependence on vehicles, traffic congestion in Portland
continued to increase, and traditional vehicle delivery in the urban area became less and less efficient. As ride-sharing services and online retailers increased their presence in the …

Center For Real Estate Quarterly, Volume 13, Number 4, Portland State University. Center For Real Estate

Center for Real Estate Quarterly

Table of Contents:
-- Review of Oregon's Housing Legislation in 2019 by Timothy Lawler
-- Crisis in Portland's Real Estate Market by Gerard C. S. Mildner
-- Economic Analysis by Jerry Johnson
-- Single Family Home by Jarrod Howard
-- Multi-Family residential Report by Channa Kim
-- Office Market Analysis by Wubet Biratu
-- Industry Market Analysis by Michael Lowes
-- Retail Market Analysis by Michael Lowes

Paints-R-Us Term Project, Tyler Campbell, Skye Gilbreth, Michael Oluwole, Elijah Raffo, Brad Unruh

Engineering and Technology Management Student Projects

This project will consider a linear product mix optimization problem for a fictional paint company, Paints-R-Us. Paints-R-Us is a wholesale paint manufacturer located in the Pacific Northwest. The Global Production Manager, Steve Brush, has been tasked with maximizing Paints-R-Us’s profit in the upcoming quarter. Steve Brush oversees the global production plan, and in collaboration with the production planners will develop a production plan which optimizes the profits that Paints-R-Us can create in the quarter accounting for the following criteria:

• Demand in the given quarter for each of the 5 paint types that Paints-R-Us produces • The warehousing storage capacity …

The Nonprofit Nerd (September 2019), The Nonprofit Institute At Portland State University

The Nonprofit Institute Newsletter

This month's topic is program evaluation education.

We are taking this month to introduce you to an educator, evaluator, researcher, and academic who is also The Nonprofit Institute’s Interim Director, Dr. Masami Nishishiba.

The Nonprofit Institute has been preparing for another year of the popular Professional Certificate in Nonprofit Program Evaluation, offered in partnership with WVDO. Dr. Nishishiba has been integral in transitioning the organization into another year. We are fortunate to have her expertise in research and evaluation design available to our institute and to students joining us in 2019-2020 learning opportunities.

We're also excited to share news about …

Planning For Multiple Shopping Goals In The Marketplace, Jacob Suher, Szu-Chi Huang, Leonard Lee

Business Faculty Publications and Presentations

Four online grocery‐shopping experiments and one field study using video‐tracking technology at a grocery store document how shoppers’ motivation evolves from the beginning to the end of their shopping trips. We uncover unique motivational patterns as shoppers achieve multiple subgoals (i.e., choose multiple grocery items) to complete their trips: a monotonic decrease in motivation for shoppers with a shopping list versus a curvilinear trend (i.e., decrease then increase) in motivation for shoppers without a list. In addition, we demonstrate how to reverse the observed patterns for shoppers with a list by changing their reference points for tracking progress. The discovery …

"Poverty Wages Are Not Fresh, Local, Or Sustainable": Building Worker Power By Organizing Around (Re)Production In Portland's "Sustainable" Food Industry, Amy Katherine Rose Coplen

Dissertations and Theses

Although conscious consumers flock to sustainability-branded restaurants and grocery stores to "vote with their forks" for environmental sustainability and vibrant local economies, workers in these industries face the same poverty wages, discrimination, and exploitative labor practices that plague the food service and retail industries at large. Despite rapid growth and labor degradation, low-wage workers in these industries have largely been left behind by the mainstream labor movement and the alternative food movement. Whereas in the past, progressive social movements worked to alter power relations between labor and capital through collective action, today's mainstream labor movement focuses on servicing its dwindling …

The Woodworks: At The Convention Center Portland, Chase Bennington, Angie Lyman, Jay Reedy, Abby Taylor, Geoffrey Taylor, Joe Taylor

Real Estate Development Workshop Projects

The subject site is situated on the northeastern corner of the Portland Convention Center, between NE Martin Luther King Blvd and NE Grand Ave. Both parcels of land are owned by Prosper Portland, who is interested in establishing stable income streams from this land. The Woodworks building will provide 132,059 SF of creative office space, 27,880 SF of retail space on the ground floor, and 67 underground parking stalls. The first floor retail amenities will capitalize on traffic from the adjacent convention center and will include local small business retailers, women-and-minority owned businesses, a childcare service, and organic eateries. The …

Lloyd Urban Village (Luv), East Portland, Shellee Mccullick, Cait Olds, Eriko Shimada, Damon Tidwell, Eric Zechenelly, Nikki Zhao

Real Estate Development Workshop Projects

The LUV consists of 4 buildings with a central public gathering space. This new development has two primary goals:

1. Create a pedestrian friendly urban village in Lloyd that will draw the public to this burgeoning entertainment district.

2. Build a marketable and profitable development that will provide the highest and best use for the site.

The Drive-Inn: Producer Space For Visionaries, Portland, Corey Cabrera, Melissa Meagher, Clayton Crowhurst, Jacob Pavlik, Jarrod Howard, Spencer Stegmann

Real Estate Development Workshop Projects

Consisting of retail, industrial office, production space and a one-of-a-kind tenant amenity rooftop cinema space, the Drive-in experience metaphorically hints to the production process with space for collaboration, creation & illustration. Say goodbye to one-size-fits-all creative office space that has inundated Portland for the past five years. The Drive-in caters to a missing niche of visionary tenants with unprecedented design and shiny owner returns. Take a seat and relax. This is the Drive-in.

Center For Real Estate Quarterly, Volume 13, Number 3, Portland State University. Center For Real Estate

Center for Real Estate Quarterly

Table of Contents:
-- Economic Analysis by Jerry Johnson
-- Single Family Home by Jarrod Howard
-- Multi-Family Residential Report by Chase Bennington
-- Office Market Analysis by Wubet Biratu
-- Industry Market Analysis by Michael Lowes
-- Retail Market Analysis by Michael Lowes

The Nonprofit Nerd (July 2019), The Nonprofit Institute At Portland State University

The Nonprofit Institute Newsletter

This month’s topic is learning program evaluation.

This month we are excited to share the perspective and experience of a recent certificate recipient from The Nonprofit Institute's Professional Certificate in Nonprofit Program Evaluation, a partnership with WVDO.

We celebrate the accomplishments of this year's cohort, including our interviewee Barrett Ebright Karnes, for completing the Professional Certificate in Nonprofit Program Evaluation. This year's participants explored a wide range of questions and circumstances related to program evaluation and their organizations. Thanks to the diversity of the nonprofit sector represented in the cohort, we saw how program evaluation applied across many different service …

The Impact Of Framing On Acceptance Of Cultured Meat, Christopher Bryant, Courtney Dillard

University Studies Faculty Publications and Presentations

Cultured meat can be produced from growing animal cells in-vitro rather than as part of a living animal. This technology has the potential to address several of the major ethical, environmental, and public health concerns associated with conventional meat production. However, research has highlighted some consumer uncertainty regarding the concept. Although several studies have examined the media coverage of this new food technology, research linking different frames to differences in consumer attitudes is lacking. In an experimental study, we expose U.S. adults (n = 480) to one of three different frames on cultured meat: “societal benefits,” “high tech,” and “same …

Closing The Loop: The Capacities And Constraints Of Information And Communication Technologies For Development (Ict4d), Phillip Nicholas Turman-Bryant

Dissertations and Theses

As a mechanism for collecting and sharing information, information and communications technologies (ICT) hold immense potential for individuals and institutions in low- and middle-income countries. Currently the distribution and adoption of ICTs--particularly mobile devices--has far outpaced the provision of other household services like clean water, sanitation, hygiene, or energy services. At the same time, the development and deployment of Internet of Things (IoT) devices including cellular- and satellite-connected sensors is facilitating more rapid feedback from remote regions where basic services are most limited. When used in conjunction with economic development or public health interventions, these devices and the feedback they …

Understanding The Consequences Of Newcomer Proactive Behaviors: The Moderating Contextual Role Of Servant Leadership, Talya N. Bauer, Serge Perrot, Robert C. Liden, Berrin Erdogan

Business Faculty Publications and Presentations

Proactive newcomers are more successful in terms of integration and job satisfaction, than newcomers who are less proactive. However, it is unclear whether contextual factors, such as the leadership style experienced by newcomers, matter. To address this gap in the literature, we gathered data at three times from 247 new employees across their first six months after joining a company in France. Given that past research has found that newcomers play an active role in their own adjustment process, in the current study we investigate how newcomer proactive behaviors relate to the key outcomes of job satisfaction, person-job fit, and …

The Nonprofit Nerd (June 2019), The Nonprofit Institute At Portland State University

The Nonprofit Institute Newsletter

This month’s topic is evaluation with immigrant communities.

For years, immigration and immigrant communities have been at the center of a national and international conversation about nationhood, global dynamics, and human rights. Despite the enormity of this complex conversation, the below interview with Nelda Reyes, principal at AB Cultural Drivers, highlights the possibilities evaluators and researchers have working with these populations.

We hope that through reading this edition, our readers feel prepared to “be of service,” as Nelda puts it, when researching or evaluating with diverse and multi-dimensional immigrant communities.

Let the resources and insights we share in The Nonprofit …

Development Of A Readiness Assessment Model For Evaluating Big Data Projects: Case Study Of Smart City In Oregon, Usa, Husam Ahmad Barham

Dissertations and Theses

The primary goal of this research is to help any organization, which is planning to transform to the big data analytics era, by providing a systematic and comprehensive model that this organization can use to better understand what factors influence big data projects. Also, the organization's current status against those factors. Finally, what enhancements are needed in the organization's current capabilities for optimal management of factors influencing an upcoming big data project. However, big data applications are vast and cover many sectors, and while most of the factors influencing big data projects are common across sectors, there are some factors …

A Scoring Model To Assess Organizations' Technology Transfer Capabilities: The Case Of A Power Utility In The Northwest Usa, JoãO Ricardo Lavoie

Dissertations and Theses

This research intends to advance knowledge in the technology management field, most importantly in the study of organizations that develop technologies in-house and wish to enhance their technology transfer performance while maintaining adherence between R&D activities and overall business strategies. The objective was to build a multi-criteria decision-making model capable of producing a technology transfer score, which can be used by practitioners in order to assess and later improve their organizations' technology transfer capabilities -- ultimately aiming to improve technology development as a whole. The model was applied to a major power utility organization in the Pacific Northwest of the …

Exoskeleton, Vinu Casper, Liliana Fitzpatrick

Engineering and Technology Management Student Projects

This is a research about the marketing plan for exoskeleton wearable devices. The objective is to provide a meaningful Customer Value Proposition to the prospective customers.The Samsung company SWOT analysis is the basis for a marketing strategy. The exoskeleton features and market definition is included in the analysis. A competitor analysis of homogeneus exoskeletons providers is included to review the current market. An exhaustive customer analysis was performed to identify the customer needs as the input for the marketing plan development. The potential market was identified to learn about the exoskeleton market share opportunity. The exoskeleton global market is analyzed …

The Nonprofit Nerd (April 2019), The Nonprofit Institute At Portland State University

The Nonprofit Institute Newsletter

This month’s topic is participatory evaluation with youth.

Talking about youth in evaluation would not be appropriate without including youth perspectives. This month, thanks to The Nonprofit Institute’s instructor Thuan Duong, we are fortunate to share insights from youth actively involved in a major program evaluation. As part of the evaluation of the DHS Child Welfare’s LIFE Program (see program description below), Thuan works with a Youth Advisory Board (YAB), who are collaboratively interviewed below.

Besides working as a Research Associate with Portland State University’s Center for Improvement of Child & Family Services, Thuan is an instructor for the Professional …

Catsvision: Smart Lens Marketing Plan, Neeti Verma, Mert Cihan Tonkal, Chaitali Sunil Sawant, Poonam Ganoskar, John Tacco-Melendez

Engineering and Technology Management Student Projects

CatsVision is a new product Samsung is interested in developing for improved visibility in low-light conditions. The product is a set of smart contact lenses with graphene coating technology to help generate sharper image for better vision in the people diagnosed with retinitis pigmentosa.

Retinitis pigmentosa is a genetic disease that leads to a breakdown and loss of cells in the retina. It is estimated to affect 1 in 3,500 to 1 in 4,000 people in the United States and Europe. This market segment is chosen to act as a launching vehicle for the product to gain acceptance information from …

Center For Real Estate Quarterly, Volume 13, Number 2, Portland State University. Center For Real Estate

Center for Real Estate Quarterly

Table of Contents:
-- Economic Analysis by Jerry Johnson
-- Residential Market Analysis by Jarrod Howard
-- Multi-Family Market Analysis by Chase Bennington
-- Office Market Analysis by Melissa Meagher
-- Industry Market Analysis by Michael Lowes
-- Retail Market Analysis by Michael Lowes

Hierarchical Decision Model For Housing Decision In The Portland Metropolitan Area, Adediji Adewunmi

Engineering and Technology Management Student Projects

The Portland Metropolitan Area is one of the fastest growing in the Nation. A good percentage of in-migrants to Oregon end up in this area. This study aimed at creating a model to help individuals decide which city on the Oregon site of the Portland metro they should purchase housing.

Decision criteria was elicited from experts using a modified form of Delphi method, an HDM model was created and experts were asked to evaluate these criteria by making pair-wise comparisons. Once the HDM model was computed, the means were analyzed and it was determined that the city of Beaverton was …

Decision Making On Pursuing Computer Science Masters In United States, Chaitali Sunil Sawant

Engineering and Technology Management Student Projects

Graduate study comprises of sophisticated degree program which focuses on academic mastery or profession. It will build a strong foundation which emphasis on research and practical training. When it comes to pursuing master, there are many options to consider but the most important option is college and your interest. As USA is a home to many of the world’s most prestigious universities (including half of the global top 10), and hosts more international students than any other country. The master’s degree in USA is mostly research-based which helps the students to build skill set and knowledge that help them grow …

Selection Of Hr E-Recruitment Solution, Saisanjay Talari

Engineering and Technology Management Student Projects

This paper mainly discusses the decision making process of Recruitment Software Selection for mid-sized organizations while comparing and contrasting some heuristics and biases that are encountered during the decision making process. Based on the current IT landscape in the organization, four recruitment solutions have been shortlisted and a decision has to be made to recommend one software solution to the management team. HDM tool has been identified to evaluate the solutions with the help of experts who are ERP (Enterprise resource planning) Consultants with more than 8 years of industry experience. Also feedback has been collected from the HR Users …

The Nonprofit Nerd (March 2019), The Nonprofit Institute At Portland State University

The Nonprofit Institute Newsletter

This month’s topic is evaluation with trauma survivors.

This issue, we are examining the unique considerations of evaluating programs working with trauma survivors. With the help of Vanessa Timmons, Executive Director of the Oregon Coalition Against Domestic and Sexual Violence (OCADSV), we will explore methods for evaluating programs, including “survivor-led evaluation.”

More funders are asking nonprofits to relate services to ACEs and evaluate trauma-informed practice. Many organizations have always seen this connection between trauma and the nonprofit sector, even when services are not specific to healing from trauma.

Who do you visualize when you hear “trauma survivor?” Perhaps you …

Unintended Consequences: How Suppliers Compensate For Price Concessions And The Role Of Organizational Justice In Buyer-Supplier Relations, Steven Carnovale, John W. Henke, Scott Duhadway, Sengun Yeniyurt

Business Faculty Publications and Presentations

“You get what you pay for” is one of life's lessons that predominates in purchasing decisions individuals make in their personal lives. The results of this study suggest this lesson should also prevail among management when price‐related purchasing decisions in businesses are being made. An evaluation of over 1,700 purchasing instances across seven years of a longitudinal panel data set collected from Tier 1 production suppliers to the six major North American automotive Original Equipment Manufacturers (OEMs), Chrysler, Ford, General Motors, Honda, Nissan, and Toyota, found that suppliers compensate for price concessions and price reduction pressure from the OEM in …

Incivility As A Veiled Display Of Workplace Discrimination: The Intersection Of Workplace Incivility And Gender-Based Discrimination, Sara M. Grant

University Honors Theses

Workplace incivility is defined as behavior that is rude, condescending, and/or ostracizing. Incivility violates workplace norms or expectations of respect but can otherwise appear mundane. Incivility is low impact but consistent mistreatment that can result in a myriad of negative impacts on employees and organizations. Some organizations dismiss incivility and other forms of subtle mistreatment as inconsequential, despite scientific evidence showing significant costs. A combination of anti-discrimination laws and social norms have drastically changed the dynamics of workplace discrimination over the last few decades. That is, blatant discrimination is no longer socially or legally acceptable, but biased attitudes against women …

A New Product Anti-Counterfeiting Blockchain Using A Truly Decentralized Dynamic Consensus Protocol, Naif Alzahrani, Nirupama Bulusu

Computer Science Faculty Publications and Presentations

The growth of counterfeit goods has plagued the international community for decades. Nowadays, the battle against counterfeiting remains a significant challenge. Most of the current anti‐counterfeiting systems are centralized. Motivated by the evolution of blockchain technology, we propose (Block‐Supply), a decentralized anti‐counterfeiting supply chain that exploits NFC and blockchain technologies. This paper also proposes a new truly decentralized consensus protocol that, unlike most of the existing protocols, does not require PoW and randomly employs a different set of different size of validators each time a new block is proposed. Our protocol utilizes a game theoretical model to analyze the risk …

Interview With Bill Lemman (2019), Bill Lemman, Clarence Hein

Portland State University Oral Histories

In this interview, former Oregon University System Vice-Chancellor and Portland State University administrator Bill Lemman discusses his career in higher education in Oregon with Clarence Hein.

This interview was held on February 21, 2019, at the Portland State University Library.

W.T. “Bill” Lemman has been affiliated with Portland State from its inception. As a Vanport Extension Center student, he had close relationships with many faculty, including VEC founder Stephen Epler. After earning his degree in Business Administration at the University of Oregon in 1949, he returned to Vanport in 1950 as Assistant Business Manager. He returned again in 1959, eventually …