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Full-Text Articles in Business

Ethics, Corporate Social Responsibility, And Sustainability Education In Aacsb Undergraduate And Graduate Marketing Curricula: A Benchmark Study, Jeananne Nicholls, Joseph F. Hair, Charles B. Ragland, Kurt E. Schimmel Aug 2013

Ethics, Corporate Social Responsibility, And Sustainability Education In Aacsb Undergraduate And Graduate Marketing Curricula: A Benchmark Study, Jeananne Nicholls, Joseph F. Hair, Charles B. Ragland, Kurt E. Schimmel

Faculty and Research Publications

AACSB International advocates integration of ethics, corporate social responsibility, and sustainability in all business school disciplines. This study provides an overview of the implementation of these three topics in teaching initiatives and assessment in business schools accredited by AACSB International. Since no comprehensive studies have been conducted for the marketing area, the results provide benchmarks as well as thought-provoking material to initiate business school and marketing faculty discussions on integrating the three topics into their curricula.


The Future Of Doctoral Education In Business Administration, Arnoud Cyriel Leo De Meyer May 2013

The Future Of Doctoral Education In Business Administration, Arnoud Cyriel Leo De Meyer

Research Collection Lee Kong Chian School Of Business

Doctoral education in business administration needs to change in order to cope with the fast growing demand for PhD holders, who can teach and perform research at a high quality level. Additionally, society has a rapidly growing need for knowledge workers who have a doctoral education or an equivalent. The traditional apprentice approach may not be able to cope with that demand. Society has also criticized the inefficiency and cost associated with the current model of PhD education in management or business administration. The purpose of this paper is to provide a reflection for leaders in business education on how …


Factors Prospective Students Consider When Selecting An Mba Program, Lorie Plyler Briggs Jan 2013

Factors Prospective Students Consider When Selecting An Mba Program, Lorie Plyler Briggs

USF Tampa Graduate Theses and Dissertations

This paper adds to existing literature regarding MBA selection processes and helps identify and better understand the needs that motivate consumers to pursue an MBA degree. Through a series of qualitative, one-on-one interviews with 17 brand-new MBA students or prospective students, this research found that while many people have "always wanted" to earn the advanced degree, most have toyed with the idea of a graduate business degree for many years. The most frequent reasons that people cite regarding their decision to seriously consider an MBA at a large southern university centers around four desires. These are, not surprisingly, the desire …


Business School Evolution: Media Insights And The Future Outlook, Gillian Goh, Michelle P. Lee, Howard Thomas Jan 2013

Business School Evolution: Media Insights And The Future Outlook, Gillian Goh, Michelle P. Lee, Howard Thomas

Research Collection Lee Kong Chian School Of Business

Over the last two decades business schools and management education have received much attention in the media – witnessed by the boom in media rankings and the myriad topics discussed. Global events, such as the global financial crisis, have often been the precipitator of intense scrutiny of management education and calls for its reform.