Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Institution
Articles 1 - 4 of 4
Full-Text Articles in Business
Global Marketing Strategies Of Innocean Worldwide "Global Marketing Company, Innocean Worldwide, Kyoung Hee Chu, Doo Hee Lee, Jong Ho Lee, Yoo
Global Marketing Strategies Of Innocean Worldwide "Global Marketing Company, Innocean Worldwide, Kyoung Hee Chu, Doo Hee Lee, Jong Ho Lee, Yoo
Asia Marketing Journal
Established in May 2005, INNOCEAN Worldwide started as an affiliate marketing and communications company of the Hyundai Motor Group and grew into a top agency ranked no. 2 in the South Korean market within seven years. Currently, INNOCEAN Worldwide has become a global company, operating in sixteen countries through four regional headquarters, fifteen overseas subsidiaries, and seven branch offices with more than 1,100 employees. The company holds top clients from finance, electronics, telecommunications, food, retail, education and other various industries. The accomplishment of INNOCEAN Worldwide can be summarized by the following five key factors. The first factor is INNOCEAN Worldwide`s …
Exploring The Roles Of People, Governance And Technology In Organizational Readiness For Emerging Technologies, Abiodun A. Ogunyemi, Kevin A. Johnston
Exploring The Roles Of People, Governance And Technology In Organizational Readiness For Emerging Technologies, Abiodun A. Ogunyemi, Kevin A. Johnston
The African Journal of Information Systems
The rapid development and release of emerging technologies have made their adoption challenging. Most often there are failing issues in organizational adoption of emerging technologies. It is yet unclear which component(s) of organization play the prominent role(s) in organizational readiness to adopt emerging technologies. Using a mixed method, this study conducted an online survey of 83 South African organizations for server virtualization adoption. Server virtualization is an emerging technology being widely adopted in most organizations in developed countries. IT executives rated server virtualization as the second-most important technology to help achieve cost reductions and optimize productivity in recent surveys. Very …
Basic Skills And Global Competencies For Business Major Graduates, Irina Weisblat, Marilee Bresciani Ludvik
Basic Skills And Global Competencies For Business Major Graduates, Irina Weisblat, Marilee Bresciani Ludvik
International Journal for Business Education
A task of achieving academic success by business students becomes of paramount importance in our times, as globalization puts high pressures on our national priorities in education and workforce training. The projected shortage of skilled workers for the global economy elevates concerns about our economic growth and competitiveness in the world. This article is built upon research (Weisblat, 2010) that had achieved two objectives. First, through the reviewed literature, basic skills and global competencies required from business major graduates in the global economy were identified. Second, perspectives of college educators and business leaders on the required skills and competencies were …
Influence Of Age And Gender On The Emotional Intelligence Of Managers, L. K. Singh, Ruchi Srivastava
Influence Of Age And Gender On The Emotional Intelligence Of Managers, L. K. Singh, Ruchi Srivastava
Business Review
Organizations are made up of people and function through people. Without people organizations cannot exist. The resources of men, money, materials and machines are collected, coordinated and utilized through people. Therefore, we can say that people are the most significant resource of any organization. However globalization has brought in more competition. Now the organizations are on a race to become the market leader and there is high competition for survival. All these factors have brought the employees under fear, sense of insecurity and high stress due to which they become nervous, chronically worried, depressed and emotionally instable. They are easily …