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Full-Text Articles in Business

Strategic Marketing Plan For An Online Service Provider In The Property Management Industry, Ruchika Wijesinghe Jan 2005

Strategic Marketing Plan For An Online Service Provider In The Property Management Industry, Ruchika Wijesinghe

Theses Digitization Project

Outlines the development of a strategic marketing plan for a company offering online rent payment, apartment search and property management services to property owners, managers and tenants. Data was gatherd from both primary (customers survey) and secondary sources to develop a strategic marketing plan for 2006.


A Web Design Shop For Local Business Owners, Mary Colleen Rice Jan 2005

A Web Design Shop For Local Business Owners, Mary Colleen Rice

Theses Digitization Project

This project explores the question of why local business owners are not taking advantage of the benefits the Web has to offer. It presents information that small business owners could use to develop websites for their businesses. It also examines what it would take to start a web design business targeted at local merchants.


Strategic Market Evaluation Of The South Korean Market For The Godiva Chocolates, Inge Bynens Jan 2005

Strategic Market Evaluation Of The South Korean Market For The Godiva Chocolates, Inge Bynens

Senior Honors Theses and Projects

No abstract provided.