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Articles 1 - 21 of 21
Full-Text Articles in Business
Psychographics And Vals System As Marketing Segmentation Approach By Business Establishments In United Arab Emirates, Rashed Abdulaziz Al-Shamsi
Psychographics And Vals System As Marketing Segmentation Approach By Business Establishments In United Arab Emirates, Rashed Abdulaziz Al-Shamsi
Theses Digitization Project
Psychographics is the principal technique used by consumer researchers as an operational definition or measure of life style. One aim of psychographics is to provide quantitative measures of consumer lifestyles, in contrast to soft or qualitative research from focused group interviews, depth interviews and similar techniques. The scope of this thesis is to discuss the psychographics analysis and life system in the United Arab Emirates (UAE) as a tool of marketing communication segmentation.
Chinese Petroleum Industry Analysis And Entry Strategies, Xu Zhaoxian
Chinese Petroleum Industry Analysis And Entry Strategies, Xu Zhaoxian
Theses Digitization Project
This comprehensive project introduces the past and present of the Chinese petroleum industry, conducts industry analysis using Michael Porter's Five forces model, and discusses the changes made in recent years and the business oppurtunities for foreign companies. In order to effectively enter the chinese petroleum market, four commonly used entry strategies are introduced. Key issues, weaknesses and strengths, as well as implications of each entry strategy are discussed in detail.
A Quest For Sales, Daniel Lynn Goehring
A Quest For Sales, Daniel Lynn Goehring
Theses Digitization Project
This paper is to evaluate the sales program at Arrowhead Credit Union, and make recommendations for enhancing and improving it. This paper provide guidance and direction to assist the Arrowhead Credit Unions transition to a sales focused organization.
Fruit Juices Market In France, Stéphanie Madeleine Gomez
Fruit Juices Market In France, Stéphanie Madeleine Gomez
Theses Digitization Project
The purpose of this project is to offer a market study of the fruit juices market in France. The aim is to propose not only a comprehensive analysis of the fruit juices market in France, but also a set of recommendations that could be used by managers of fruit juices companies in sustaining a mature market.
Generational Marketing: Baby Boomers, Generation X And The Net Generation, Jane Ronnfeldt
Generational Marketing: Baby Boomers, Generation X And The Net Generation, Jane Ronnfeldt
Theses Digitization Project
The purpose of this project is to gain a better understanding of the different market opportunities available to credit unions. The project differentiates the markets by age: Net Generation 2 to 22, Generation X 23 to 34 and the Baby Boomers 35 to 53. Each of these groups are important to the ongoing health of credit unions.
Development Of Russian Commercial Banks And Financial Crisis Of 1998, Anna Barc
Development Of Russian Commercial Banks And Financial Crisis Of 1998, Anna Barc
Theses Digitization Project
This report describes the development of commercial banks in Russia and role of government and Central Bank in advance of Russian financial system.
An Instance Of The Trade Between The United States And Latin America Applied To The Playground Industry, Nathalie Sandra Labre
An Instance Of The Trade Between The United States And Latin America Applied To The Playground Industry, Nathalie Sandra Labre
Theses Digitization Project
This project presents the marketing strategy that should be developed in order to be successful in the Latin American market. Therefore, it is necessary to analyze the market's opportunities and threats linked to the customers/consumers expectations by using the SWOT (strengths, weaknesses, opportunities and threats) analysis.
Impact Of Corporate Casual Wear On Productivity In The Workplace, Joe Luis Hernandez
Impact Of Corporate Casual Wear On Productivity In The Workplace, Joe Luis Hernandez
Theses Digitization Project
In today's workplace there are many reasons why businesses are encouraging their workforce to dress in a more casual manner. Personnel within the workforce who dress casually report improvements ranging from morale to customer relations after the implementation of more relaxed dress codes. It will also be necessary to consider whether or not business casual dress facilitates the tearing down of social and communication barriers.
The Feasibility Of Establishing An Internet Advertising Agency In The United Arab Emirates, Ahmed Shams Khouri
The Feasibility Of Establishing An Internet Advertising Agency In The United Arab Emirates, Ahmed Shams Khouri
Theses Digitization Project
The subject selected for this research project is the identification of the strategies to establish an Internet market agency in the United Arab Emirates(UAE) that offers advertising assistance via web sites to companies doing business in this country.
Case Study: Applied Digital Solutions I3 Services Platform, Rieko Kanai
Case Study: Applied Digital Solutions I3 Services Platform, Rieko Kanai
Theses Digitization Project
The purpose of this project is to analyze whether i3 Strategy of Applied Digital Solutions (ADS) was necessary to meet the fast-moving IT industry. i3 Services Strategy is an integrated corporate strategy to reengineer the organizational structure of ADS.
Case Study On Costs And Efficiency Of Urgent Care Center Desert Valley Medical Group, Victorville, Hari Mallam Reddy
Case Study On Costs And Efficiency Of Urgent Care Center Desert Valley Medical Group, Victorville, Hari Mallam Reddy
Theses Digitization Project
The purpose of this research project is to report on a comprehensive organizational audit of the Urgent Care Service of Desert Valley Medical Group in Victorville, California.
The Influence Of Motives Of Sports Fans On Affinity For Television, Internet, Radio, And Newspapers, Christopher Edward Lasak
The Influence Of Motives Of Sports Fans On Affinity For Television, Internet, Radio, And Newspapers, Christopher Edward Lasak
Theses Digitization Project
This study investigated the relationship between motives of sports fans, and affinity for television, Internet, radio, and newspapers. Specifically economic, aesthetic, eustress, self-esteem, group affiliation, entertainment, and family motives all were expected to influence affinity for television, Internet, radio and newspapers.
Strategic Marketing Plan For Norton Community Credit Union, Valerie Sue Spiro
Strategic Marketing Plan For Norton Community Credit Union, Valerie Sue Spiro
Theses Digitization Project
The purpose of this project is to develop a comprehensive, strategic marketing plan for Norton Community Credit Union.
Strategic Business Plan: Senior Planning Solutions, Sherdon Hamel
Strategic Business Plan: Senior Planning Solutions, Sherdon Hamel
Theses Digitization Project
No abstract provided.
Net-Present-Value Return On Marketing Investment Model For Arrowhead Credit Union, Tracy Jay Judy
Net-Present-Value Return On Marketing Investment Model For Arrowhead Credit Union, Tracy Jay Judy
Theses Digitization Project
No abstract provided.
Strategic Marketing Plan For San Antonio Urology Medical Group, Incorporated, Victor Choy Ching
Strategic Marketing Plan For San Antonio Urology Medical Group, Incorporated, Victor Choy Ching
Theses Digitization Project
San Antonio Urology Medical Group, Inc. (SAUMG) is a single speciality urologic practice in Southern California comprised of three urologists. The rapid changes occurring in healthcare must be analyzed and strategies developed to enhance the continued growth fo SAUMG and to shape its future.
The Impact Of E-Commerce On Direct Selling Companies, Shu-Fen Ida Hsu
The Impact Of E-Commerce On Direct Selling Companies, Shu-Fen Ida Hsu
Theses Digitization Project
This study looks at the impact of E-commerce on direct selling companies, and examines how the direct selling companies react to the effects of E-commerce business.
A Study And Implementation Of An Electronic Commerce Website Using Active Server Pages, Soumaya Boutkhil
A Study And Implementation Of An Electronic Commerce Website Using Active Server Pages, Soumaya Boutkhil
Theses Digitization Project
The purpose of this project is to design an electronic commerce site for MarocMart company. MarocMart.com is an one-stop shopping company for a number of high quality products: carpets, jewelry, pottery, wood, leather, metals, and fashion items, etc... Each article is unique, hand-made by Moroccan craftsmen.
Job Retention Among Cps Social Workers In Riverside County, Donald Davis
Job Retention Among Cps Social Workers In Riverside County, Donald Davis
Theses Digitization Project
No abstract provided.
Pernova: A Travel Industry Business Plan, Dave Dietrich
Pernova: A Travel Industry Business Plan, Dave Dietrich
Theses Digitization Project
The travel and tourism industries are today facing unprecedented challenges in coping with emerging technology paradigms. Consequently, reengineering traditional travel business models is necessary. Internet technologies coupled with increasingly complex software applications and information structures are distracting travel companies from the strategic elements of providing values to travelers.
Quality Management, Derbas Jarrah Alomar
Quality Management, Derbas Jarrah Alomar
Theses Digitization Project
The objective is to provide a better understanding of quality management, how it is used, and the contributions that it can make to an organization's profitability.