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- Trade Industry Publication (2)
- College Web sites (1)
- Crisis communication (1)
- Crisis management (1)
- Disaster preparedness (1)
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- Journalism Web sites (1)
- Marketing (1)
- Mass Communication Web sites (1)
- Promotion (1)
- Public relations (1)
- Small business (1)
- Small business sales (1)
- Trade show displays (1)
- Trade shows (1)
- University Web sites (1)
- Web site content analysis (1)
- Web site contents (1)
- Web site enhancements (1)
- Web site functionality (1)
- Web site promotional value (1)
- Web sites in higher education (1)
- World Wide Web (1)
- Y2K (1)
Articles 1 - 3 of 3
Full-Text Articles in Business
The Final Countdown To Y2k: Is Your Small Business Ready?, Douglas J. Swanson Ed.D Apr
The Final Countdown To Y2k: Is Your Small Business Ready?, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Spring Mall And Home Shows: Finding Your Competitive Edge At Smaller Retailer Events, Douglas J. Swanson Ed.D Apr
Spring Mall And Home Shows: Finding Your Competitive Edge At Smaller Retailer Events, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Journalism/ Mass Communication Program World Wide Web Sites: Content, Functionality And Promotional Value, Douglas J. Swanson Ed.D Apr
Journalism/ Mass Communication Program World Wide Web Sites: Content, Functionality And Promotional Value, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
Despite the popularity of promotionally-oriented Web sites within journalism/ mass communication programs in higher education, there has been little examination of sites and their contents. Almost no research has focused on visual, informational, and operational enhancements, or how Web sites of different higher education programs in the discipline differ from each other. This research addresses some of the unanswered questions about how journalism/ mass communication Web sites use enhancements to communicate with online users.